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gu2 计划部分的要求gu2 计划部分的要求 HND Business: Graded Unit 2: Investigation Stage 1: Planning Choosing your topic and planning your investigation This handout covers the Planning Stage of your investigation. This has two aspects: , developing a brief and , preparing a plan ...

gu2 计划部分的要求
gu2 计划 项目进度计划表范例计划下载计划下载计划下载课程教学计划下载 部分的要求 HND Business: Graded Unit 2: Investigation Stage 1: Planning Choosing your topic and planning your investigation This handout covers the Planning Stage of your investigation. This has two aspects: , developing a brief and , preparing a plan to carry out the brief Both of these take place before the investigation begins. You will not be allowed to proceed with your investigation unless you have successfully completed this stage. The following gives you advice on how to tackle both of these aspects. There is lot of information here and it is important that you read it carefully. Your lecturers will also give you advice and help. During this stage of your investigation, you have to decide on a number of key points. In order to prepare a brief you must: , pick a topic for your investigation , set objectives for your investigation , decide on what sources of information you will need to make use of in your investigation , determine the methods that you will use to carry out your investigation , devise some criteria which you can use to assess the implications of the issue that you have chosen Once you have completed your brief, you must then work out a plan for your investigation. The various aspects of preparing a brief and a plan overlap so your choice in one area may well have implications for what you can do in another. Overall, this is a crucial stage of your investigation. If you make good decisions at this stage, the rest of your investigation should proceed smoothly. It is well worth spending time and effort to do this stage properly and to get it right. Picking a topic for your investigation It is up to you to decide on the topic that you will investigate. Before making a final choice, you should discuss it with your lecturers. They can give you help and advice and may also give you suggestions for possible topics, if you find it difficult to make a choice. You can choose a topic which relates to one organisation or one that can be linked to a number of organisations. However, your topic must meet the following criteria: , It must be related to the Units which you have studied as part of your HND in Business. As long as this is the case, you can choose something which is from a mandatory Unit or an optional Unit. It may be something which links together a number of Units. You must be able to identify the topics and Units involved precisely. , It must be a business issue. This means that it must be something which has implications for the way in which business activities are carried out. In other words, the topic must be something which could affect, or has affected, the way an organisation operates. The reason for this is that you have to assess the implications of the issue you select. You also have to specify the criteria which you will use to carry out this assessment. , It must involve meeting the needs of customers. You must be able to identify who these customers are. Customers may be internal or external. Possible investigation topics could be: , a change within an organisation designed to improve service to a group of customers , the use of a particular promotional activity — by one organisation or by more than one , the impact of using a particular software package — again this could be conducted with reference to one organisation or more than one , a decision to enter a new market , developing and/or maintaining an organisational website — this topic also could be related to one organisation or to more than one , methods of obtaining effective feedback from organisational customers When choosing your topic, try to be as realistic as you can. Think carefully about what you can achieve in the time you have. Investigations often fail because people are too ambitious and try to do more than is possible in the time available. Remember that you have to allow time to gather information and to write up the stages of the investigation. Setting objectives for your investigation Your objectives should cover what you intend to achieve from your investigation. As a general rule, they should be as specific as possible and, if appropriate, include a time scale. You may find it helpful to begin with one main objective which relates to your investigation as whole. It could be something like: , evaluate the likely advantages and disadvantages to organisation X of adding Product Y to its product mix , analyse the impact on council tax payers of the introduction of a ‘one stop shop’ in area A to give advice on services provided by Council B , assess the potential benefits to small craft businesses in area Y of a broadband internet connection You could then supplement this with a number of other objectives, some of which could cover the process of your investigation. Some examples may be: , collect data on each product in the current product mix (ie sales over last five years; sales outlets; promotional activity) by the end of April , carry out a face-to-face interview with the Director of Services for Council B and the convener of the relevant Council Committee by 1 May , interview a sample of owners of craft businesses using a face-to-face questionnaire during the final week of April Some of these objectives cover decisions about the methods you will use, your sources of information and so on. This means that you are likely to begin with an outline set of objectives and refine them as you go through the various aspects of the planning stage of your investigation. Choosing your sources of information You need to think carefully about what sources of information are available to you. Some will be secondary information such as textbooks, magazine and journal articles and the internet. Others will be primary information such as data you collect from interviews or surveys. There are a number of principles which can guide your choice of sources: , be selective — remember that you have to complete your investigation in a relatively short period of time so only choose those sources which you are confident that you will be able to access in the time you have , choose those sources which you can access easily , choose those sources which look likely to yield the most useful information as far as your investigation is concerned , you have to explain why you have chosen the sources that you did, so make sure that you can do this , remember that your choice of sources may well influence the conclusions that you can draw from your investigation Deciding on the methods you will use in your investigation You also have to decide on the methods that you will use to gather data and those which you will use to analyse and make sense of the data you collect. The methods you use to gather data will depend on the sources of information you choose. For example, a desk search is a suitable method of gathering data from textbooks or the internet. In many respects, the principles you should use here are the same as for deciding on sources of information: , be selective — only choose those methods which you are sure you will be able to use in the time you have (remember, for example, that it takes time to make up and distribute a consumer survey) , choose those methods which fit in with the resources you have , choose those methods which will help you meet the objectives of your investigation as closely as possible , you have to able to give reasons why you have chosen the methods that you have so, again, make sure that you can do this , remember that your methodology will influence the conclusions that you can draw from your investigation, so try to work out what effects it will have so that you can refer to them in your report on your investigation It is important to make sure that your sources of information and the methods you have chosen for your investigation fit closely together. Devising criteria to assess the implication of the effects of the issue you have investigated The most important aspect of this is that the criteria you choose must be related to the study that you have already done of your chosen topic as part of your HND. Again, you have to give reasons to justify your choice of criteria. You must make sure that the reasons you give are related to what you have studied in the course. The criteria you choose will depend on the topic of your investigation. However, the following list gives some general suggestions that may help you to make your choice. , the extent to which the effects are consistent with the predictions of a particular theory , how far the effects enable the organisation to meet its objectives , by how much do any benefits to customers outweigh any costs to them , the extent to which the effects will help the organisation to address a specified problem , how, and in what ways, the effects will enable an organisation to become more efficient Between three and five criteria are likely to be enough to enable you to make a comprehensive assessment of the implications that the effects of the issue are likely to have. Planning your investigation All the above relate to the brief for your investigation. However, you must also devise a plan for it. In particular, you have to devise suitable time scales and identify the resources you will need. Your plan should be consistent with your objectives and the methods you have chosen for your investigation. Some of the timescales will be determined for you. For example, your lecturers will give you dates by which you must hand in your work for each of the three stages of the project. You will, however, have to set other dates yourself. For instance, you will need to decide when you will complete the data collection stage of your investigation. Remember that this is a plan and that, sometimes, plans do not work out as intended. So, if things do not work out as you intended, you may have to review your plan. Having a plan, though, can help you to keep on track. Writing up your brief and your plan In order to complete Stage 1 of your investigation, you must write up your brief and your plan. You will be told when your work is to be submitted. Your brief must include the following information: , title of the project , objectives of the project , statement of the issue to be investigated. This should cover how it involves meeting the needs of customers and who the relevant customers are , reasons for the choice of issue which must be directly related to a topic or topics covered as part of the Group Award , justification for the choice of business or businesses involved , explanation of the sources of information which will be used for the investigation and why each has been selected , explanation of how the investigation will be conducted with reasons for the choice of methods used , statement of the criteria which will be used to assess the implications of the issue and the reasons why each has been selected. The criteria chosen and the justification for each criterion should be directly related to a topic or topics covered as part of the Group Award Your plan must include: , timescales for conducting the investigation, which should be related to the objectives of the investigation and should include both final and intermediate completion dates , identification of the resources (including time) required to carry out the investigation Marking your brief and plan There are a maximum of 15 marks for the brief and five marks for plan. You must get at least 10/20 marks in order to go on to actually carry out your investigation. You will be awarded marks on the basis of the following factors: , the extent to which your brief and plan cover all the points required (see above) , how well your sources of information and your methods fit together , the extent to which your suggested methods are appropriate to your investigation , how far your sources of information will provide suitable information to support your investigation , the extent to which you have chosen innovative sources of information , how realistic the objectives for your investigation are Stage 1: Planning (20 marks) A maximum of 15 marks are available for developing a brief for the investigation and a maximum of five for devising a plan. For both parts, candidates should submit written statements complemented, if necessary, by charts or diagrams. The written evidence may be supplemented by oral evidence providing a written record of this is made. Developing a brief The minimum evidence requirements for this are that the brief must include: , title of the project , statement of the issue to be investigated. This should cover how it involves meeting the needs of customers and who the relevant customers are , objectives of the project , reasons for the choice of issue which must be directly related to a topic or topics covered as part of the group award , justification for the choice of business or businesses involved , explanation of the sources of information which will be used for the investigation and why each has been selected , explanation of the how the investigation will be conducted with reasons for the choice of methods used , statement of the criteria which will be used to assess the implications of the issue and the reasons why each has been selected. The criteria chosen and the justification for each criterion should be directly related to a topic or topics covered as part of the Group Award Candidates should be awarded one mark for each of the above. This gives a total of eight marks. To gain a mark, candidates must meet the requirements specified: for example, a list of sources of information is insufficient to gain a mark as suitable reasons to explain why these sources have been chosen must be given. Where marks are awarded, the work should meet the criteria for Grade C in the table above. Up to seven additional marks may be awarded for the following: , clear objectives which are specific, realistic, measurable, achievable and time bound , the range and variety of sources of information chosen , the extent to which innovative sources of information have been selected , the clarity and logical strength of justifications given , the extent to which the methodology is apposite and well-chosen , the coherence with which the assessment criteria are linked to the topic(s) in the HND Business A maximum of one mark should be given for the title but up to two marks may be given for any of the remaining minimum requirements. Candidates who do not secure at least one mark for each of the eight minimum requirements must re-submit their work. They should re-submit the whole brief but may retain those elements which are satisfactory. Where work is re-submitted, assessors should make a note to this effect on the candidate’s work. If oral re-submission is permitted, candidates should amend their brief in writing. Devising a plan The minimum Evidence Requirements for this are that the plan must include: , timescales for conducting the investigation, which should be related to the objectives of the investigation and should include both final and intermediate completion dates , identification of the resources (including time) required to carry out the investigation Candidates should be awarded one mark for each of the above. This gives a total of two marks. To gain a mark, candidates must meet the requirements specified: for example, the timescales must be explicitly related to the objectives of the investigation. Where marks are awarded, the work should meet the criteria for Grade C in the table above. A maximum of one mark should be given for the identification of resources but up to three additional marks may be awarded for the first minimum requirement. They may be given for: , the coherence with which the timescales are related to the objectives of the investigation , the extent to which the plan demonstrates the links between the three parts of the investigation , the extent to which the timescales are realistic and achievable , the way in which the plan takes account of the methodology proposed in the brief Candidates who do not secure at least one mark for each minimum requirement must re-submit their work. They should re-submit the whole plan but may retain those elements which are satisfactory. Where work is re-submitted, assessors should make a note to this effect on the candidate’s work. If oral re-submission is permitted, candidates should amend their plan in writing. Assessors should note the way in which grade boundaries translate into marks for this stage of the investigation: Grade A: 14 marks or more 13 marks Grade B: 12 – Grade C: 10 – 11 marks It should be possible, therefore, to justify a mark of 14 or more in terms of the criteria for Grade A listed in the table above.
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