首页 新职业英语经贸英语Unit1

新职业英语经贸英语Unit1

举报
开通vip

新职业英语经贸英语Unit1新职业英语Warming-upReadingAListening4123ReadingB5Writing6Project7VocabularyandStructure8Speaking6Task1Thefollowinglogosrepresentsomeofthemostfamousmultinationalcompaniesintheworld.Whichonesareyoufamiliarwith?Pleasechooseandtalkaboutthecompaniesandtheirproductsorse...

新职业英语经贸英语Unit1
新职业 英语 关于好奇心的名言警句英语高中英语词汇下载高中英语词汇 下载英语衡水体下载小学英语关于形容词和副词的题 Warming-upReadingAListening4123ReadingB5Writing6Project7VocabularyandStructure8Speaking6Task1Thefollowinglogosrepresentsomeofthemostfamousmultinationalcompaniesintheworld.Whichonesareyoufamiliarwith?Pleasechooseandtalkaboutthecompaniesandtheirproductsorservicesbriefly.Unit1Task2Receptionsarenormallyconsideredthefirstbusinesscardofacompany.Amongthefollowingqualities,whatwouldmakeaqualifiedreceptionist?Arrangeyourchoicesinorderfromthemostimportanttotheleastandexplainwhy. StandardMandarin(普通话) CordialandFriendlyAttitude AttractiveAppearance GoodManagementSkill GreatFamiliaritywithProducts ConsiderableFlexibility√√√√*TextTask1Task2Task3Task4BackgroundInformationBackgroundInformationInmoderninternationaltrade,itisprimaryandnecessaryforacompanytoseekprospectiveclientsandtoestablishbusinessrelationswiththemsoastostartanddevelopitsbusiness.Indoingthis,thesellerandthebuyeroftenchoosewritingletters,sendingemails,makingphonecalls,orsimplymeetingeachother,amongwhich,writinglettersoremailsismostfrequentlyused.Agoodletterforestablishingbusinessrelationsshouldcomplywiththefollowingprinciples:complete—thelettershouldincludenecessaryinformation;considerate—thelettershouldbecomposedwithdueconsiderationofthereceiver’sneedorexpectation;courteous—thetoneofthelettershouldbecourteousandpolite;clear—thewriter’sideasshouldbeexpressedclearlyintheletter,avoidingpossiblymisleadingwordsorexpressions;concise—thelettershouldbeconciseanddirect;correct—theinformation,grammar,andpunctuations,etc.inthelettershouldbecorrect.Task1Beforereadingthepassage,seehowmuchyouknowaboutestablishingbusinessrelationsbyansweringthefollowingquestions. Whydocompaniesneedtoestablishbusinessrelations?2.Whatarethemethodsgenerallyadoptedtoestablishbusinessrelations?3.Whatkindofbusinesslettercontributestosuccessfulestablishmentofbusinessrelations?Becauseestablishingbusinessrelationsistheveryfirststepofdoingbusinesswithclients,especiallywhenyourcompanyisnewlyestablished,ortheclientisnew,oryourcompanyisenteringanewmarket.Meetinginperson,makingphonecalls,writingbusinessletters,sendingemails,etc.Asuccessfulbusinesslettershouldbepolite,cordial,friendly,withyourintentionclearlystated,andincludenecessaryinformationsuchastheintroductiontoyourcompanyandproducts.Establishingbusinessrelationsisusuallythefirststepforacompanytodobusiness,anditisveryimportanteitherforanewfirmoranoldone.Fortheformer,ithelpsstartbusinessandsecureitspositiononthemarket;forthelatter,itenablestheoldfirmtoexpandbusinessandincreasetheturnover.Ininternationalbusiness,therearesomechannelsforabusinesstoobtaininformationaboutpotentialcustomers,suchasadvertisementsinthemedia,marketsurvey,itsbusinessconnections,chambersofcommerce,tradefairsandexhibitionsheldbothathomeandabroad,ormutualvisitsbytradedelegationsandgroups,etc.Thegenerallyenormousgeographicdistancebetweenthebuyerandthesellermakesithardforthemtomeet,sowritingtoapotentialorprospectiveclientfortheestablishmentofbusinessrelationsisacommonpractice.Thefollowinginformationisusuallyincludedinthiskindofletter:EstablishBusinessRelations建立业务关系通常是公司开展业务的第一步,无论对于新公司还是老公司都非常重要。对于前者,建立业务关系有助于开展业务和确保其市场地位;对于后者,建立业务关系则能够使其扩大业务量、增加营业额。在国际贸易中,一个公司可以通过某些渠道获得关于潜在客户的信息,如媒体广告、市场调查、业务关联、商会、国内外贸易交易展览会或贸易代 关于同志近三年现实表现材料材料类招标技术评分表图表与交易pdf视力表打印pdf用图表说话 pdf 团的互访等。国际贸易的买方与卖方之间通常存在巨大的地理距离,这使买卖双方很难会面,所以通常的做法是写信给潜在的或可能成为客户的伙伴来建立业务关系。此类信件通常包括以下信息:1.Thesourceofinformation(whereyoulearnaboutthecompany);2.Thereferencetothecompany’spositionandreputationonthemarket;3.Briefintroductiontoyourowncompany(thebusinessscopeofyourcompany,yourpositiononthemarket,yourproductsorservices,etc.);4.Yourintentionofwritingtheletter(inwhatwayyouwanttostartbusinesswiththem:tobuytheirproducts,tosellyourownproductsortoinvestintheircompany,etc.);5.Yourexpectationofcooperationandearlyreply.Thefollowingisasampleletterforyourreference.1.信息来源(在何处获知对方公司);2.提及对方公司在市场的地位和声望;3.简略介绍己方公司(公司的业务范围、市场地位、产品或服务等);4.写该信的目的(期望以何种方式与对方开展业务:购买对方产品、销售己方产品或投资对方公司等);5.表示期待合作和及早得到答复。下面是一封信件样本供您参考。DearMr.Scott,Welearnedaboutyourcompanyfromyourbusinessassociate,JackLewis,attheGuangzhouTradeFairlastweek.Yourcompanycertainlyhasbeeninfashionbusinessforyearsandisfamousaroundtheworld.Mr.LewissuggestedthatIcontactyouregardingtheservicesandproductsofmyagency,theChinaTextileProductCorporation.SoIamnowwritingtoyou,hopingthatyoumightbeinterestedinourhigh-qualityfabricandotherrelatedproducts.Asyoumayknow,Chinaisoneofthemainsuppliersofcottonandsilkproducts.MyagencyisresponsiblefortheexportandimportofChinesetextileproducts.Ourgreatproductivity,best-qualityproductsandtheresponsibleworkofmyagencymakeusthebestandthemostreliableclient.Enclosedinthisletterisourlatestcatalog,whichwillgiveyouageneralideaofourcompanyandourproducts.Shouldyoubefurtherinterested,pleasecontactusatanytime.Weareexpectingyourreply.Thankyouverymuch.Yourssincerely,YangFangGeneralManagerChinaTextileProductCorporation亲爱的司考特先生:在上星期举行的广交会上,我们从贵公司的业务伙伴杰克·路易斯处了解了贵公司。贵公司已在时装行业从业数年,在国际上享有盛名。关于我公司(中国纺织品公司)的服务和产品,路易斯先生建议我与您直接联系。因此我冒昧地写信给您,希望您会对我们优质的布料和其他相关产品有兴趣。正如您可能了解的,中国是棉质和丝质产品的主要供货地之一。我公司负责中国纺织产品的进出口业务,我们强大的生产力、优质的产品以及认真负责的态度使我们成为最佳、最可靠的客户。随信寄去我们最新的产品目录,以便您大概了解我公司和我们的产品。如果您有兴趣,请随时联系我们。期待您的回复。非常感谢。敬上方洋中国纺织品公司总经理scopeajobwith(alotof)scopeforslef-fulfilmentahousewithsomescopeofimprovement①(做某事物的)机会,余地opportunitytodoorachievesthscope(forsth/todosth)scopeThissubjectisoutsidethescopeofourinquiry.②rangeofmattersbeingdealwith,studiedetc.(处理、研究事物的)范围regardingShesaidnothingregardingyourrequest.对于(某人/事);关于;至于Task2Readthepassage.Choosefromthefollowingwordandexpressionsandfillintheappropriatebox.Thefunctionsofestablishingbusinessrelations:Sourcesforgettinginformationaboutpotentialdealers:expandingbusinessadvertisementsinthemediaexhibitionstradefairsbusinessconnectionsstartingbusinesswritinglettersincreasingtheturnoverchambersofcommerceexpandingbusiness;startingbusiness;increasingtheturnoverexhibitions;businessconnections;chambersofcommerce;advertisementsinthemedia;tradefairsTask3Readthepassageagainandtickoffthefactsmentionedinthesampleletter.□1.Location□2.Briefintroductiontothecompany□3.Theintentionofwritingtheletter□4.Thehistoryofthecompany□5.Competitiononthemarket□6.Expectationofcooperationandearlyreply□7.Paymentforsales□8.Planfordevelopment□9.Thesourceofinformation□10.Previouscustomers’satisfaction√√√√Task4Thereadingpassagehasshownclearlyhowtowritealetteraimingatestablishingbusinessrelationships.Besidestheimportantpointsgiveninthepassage,doyouthinktherearestillmoreusefultechniques?Pleasetalkabouttheminclass.Task1Task2Task3Task4Task5Task1Listentotheconversationandfillintheblankwithwhatyouhear.Ben:ThisisBenBlare.I’mworkingwiththeUnitedProduceCorporation,andI’mcallingtoseeiftherewouldbeopportunitiesforour,andIdon’tknowwhomIshouldtalkto.Ben:Sure.Ourcompanyhandlestheexportofanimalby-products.Wehavebeenforyearsandhavegoodreputationonthemarket.businesscooperationinthebusinessSara:Isee.Ifyouagree,IshallarrangeanforyouwithAlanWood,theassistanttothemanager.Heisresponsibleforthiskindofbusiness.Sara:Hewillbeheretomorrowmorning.Doesthetime?appointmentsuityouScriptSara:Goodmorning.FortuneExport&Import.WhatcanIdoforyou?Ben:ThisisBenBlare.I’mworkingwiththeUnitedProduceCorporation,andI’mcallingtoseeiftherewouldbeopportunitiesforourbusinesscooperation,andIdon’tknowwhomIshouldtalkto.Sara:Hmm...Couldyoufurtherintroduceyourcompany?Ben:Sure.Ourcompanyhandlestheexportofanimalby-products.Wehavebeeninthebusinessforyearsandhavegoodreputationonthemarket.Sara:Isee.Ifyouagree,IshallarrangeanappointmentforyouwithAlanWood,theassistanttothemanager.Heisresponsibleforthiskindofbusiness.Ben:Thatwouldbeperfect.WhencanIcomeovertoseehim?Sara:Hewillbeheretomorrowmorning.Doesthetimesuityou?Ben:Sure!Iwillcomeatteno’clocktomorrowmorning.Thankyouverymuch.Sara:Mypleasure.Bye.Task2Listentotheconversationandmatchthepeoplewiththecorrectinformation.JohnFosterGraceKing assistanttothemanager fromtheNetworkDepartment considerafter-salestechnicalserviceisofgreatimportancetothecompany visittoseeifthereispossibilitytoenterintobusinessrelationshipswiththecompany salesrepresentativefromSmartSoftwareCorporationScriptJohnFoster:Howdoyoudo?I’mJohnFosterfromSmartSoftwareCorporation.GraceKing:Nicetomeetyou,Mr.Foster.I’mGraceKingfromtheNetworkDepartment,andIamtheassistanttothemanager.Hereismycard.JohnFoster:Nicetomeetyou,Ms.King.ThereasonIcamehereistoseeifthereispossibilitythatweenterintobusinessrelationshipswithyourcompany.GraceKing:Isee.Doyoualsoprovideafter-salestechnicalservice?That’sthepartwearemostlyconcerned.JohnFoster:Uptonowthefocusofourbusinessistodevelopandsellcomputersoftware.Theafter-salestechnicalserviceisournextplan.GraceKing:Whatapity!Weattachgreatimportancetothatpart.I’mexpectingthedevelopmentofyourafter-salestechnicalserviceandlookingforwardtoourcooperationthen.JohnFoster:That’salsoourexpectation.Thankyouformeetingme,Ms.King.GraceKing:Youarewelcome.Task3JerrySmithisvisitingLaraofPetersonBrothersCo.Listentotheconversationanddecidewhetherthefollowingstatementsaretrue(T)orfalse(F).□1.JerryandLaurahavemetbefore.□2.Lauraistheassistanttothegeneralmanager.□3.LauraisimpressedbythevarietyofproductsofTigerTextileCompany.□4.Jerryhasgreatconfidenceintheproductsofhiscompany.□5.AccordingtoJerry,thebestdesignteam,leadingtechniquesandadvancedmanagementmakeTigerTextileCompanyverysuccessful.□6.LauramakesthedecisiontostartbusinesswithJerry’scompany.×√×√××ScriptJerry:Goodmorning.I’mJerrySmithfromTigerTextileCompany.Laura:Welcome,Mr.Smith.I’mLaura,assistanttothegeneralmanager.Wehavetalkedoverthephone.Jerry:Sure.TodayIbringwithmebrochuresandcatalogsofourproducts.Ihopetheywillhelpyoubetterunderstandourcompanyandproducts.Laura:Thankyou.Thatwouldbeveryhelpful.Wow!Wonderful!Ilikethedesignofyoursilkproducts.Thepatternsandthecolorsarereallyimpressive!Jerry:Wehavethebestdesignteam,andourtechniquesareleadingthefield.Laura:That’sterrific.Whataboutthequalityofyourproducts?Jerry:Youcanbeentirelyassuredofthat.Wehavebeeninthebusinessforover50years.Highqualityisoneofthemostimportantfactorsthathavesecuredourleadingpositiononthemarket.Laura:Itseemsthateverythingisperfect.I’dlikeyoutomeetwithourgeneralmanagerandtalkaboutthedetailsofcooperation.Jerry:Thatwouldbethebestarrangement.Thankyousomuch.Laura:Youarewelcome.Task4SunYanisreceivingJohnJefferyfromSwiftAutomobile,talkingaboutthedetailsofcooperation.Listentotheconversationandfillintheblankswithwhatyouhear.1.SunYanisfromdepartment.2.SunYanlearnsaboutMr.Jeffery’scompanyfrom.3.SunYanasksforfavorableconditionsforestablishingbusinessrelationshipsuchas.4.Mr.JefferymentionsotherattractionofSwiftAutomobile,including,.thesalesthereportbyherassistantandclerksconsiderablediscountpaymentanddelivery,theirafter-salesserviceScriptMr.Jeffery:Nicetomeetyou,Ms.Sun.I’mJohnJefferyfromSwiftAutomobile.SunYan:Welcometoourcompany.I’mSunYan,managerofthesalesdepartment.Ihavereadthereportbymyassistantandclerksandlearnedalotaboutyouandyourcompany.Theyspeakhighlyofyourproductsaswellasyourcompany.Mr.Jeffery:Thankyouforsayingso.Infact,ifyoudecidetoestablishbusinessrelationswithus,youwillneverbedisappointed.SunYan:Ihopeso.Andwillyouprovidefavorableconditionssuchasconsiderablediscountifweestablishabusinessrelationship?Mr.Jeffery:That’sforsure.Wealwaysgivethebestdiscounttoouroldclients.Andwealsohaveotherfavorableconditionstoourloyalcustomersregardingpaymentanddelivery.Andourafter-salesserviceisalsoveryattractive.SunYan:Good.Icanforeseethebrightfutureofourcooperation.Mr.Jeffery:Metoo.Task5MartinBladeispayingavisittoSamBrown’scompany.Listentotheconversationandanswerthefollowingquestions. What’sthemainproductsofthecompanyMartinBladeworkswith?2.WhatisthepurposeofMartinBlade’svisit?3.WhatwillMartinBladestudyabitfurther?4.Whenwilltheyprobablymakethedeal?Toys.Hispurposeofvisitistonegotiatebusiness.Someitemshe’dliketoorder.Thenextmorning.ScriptMartinBlade:Hello.Allowmetointroducemyself.MynameisMartinBlade.I’marepresentativeofNewStarCo.whichproducestoys.SamBrown:Nicetomeetyou.MartinBlade:Nicetomeetyou,too.Mycompanyhasassignedmetonegotiatebusinesswithyou.Here’smycard.SamBrown:Thanks.Wouldyouliketohavealookatourshowroomnow,Mr.Blade?MartinBlade:I’dloveto.SamBrown:Thisway,please.MartinBlade:Yourproductsareofsuchagreatvariety.ItwouldtakehoursifIreallylookateverything.SamBrown:Youmaybeespeciallyinterestedinsomeoftheitems.MartinBlade:IthinkI’vealreadyseensomeitemswe’dliketoorder.ButI’dstillliketostudythemabitfurther.SamBrown:OK.Bytheway,wehavealsopreparedthesebrochuresforyourreference.Whendoyouthinkwecanworkoutadeal?MartinBlade:I’llprobablybeabletoletyouknowtomorrow.SamBrown:Allright.I’llbeexpectingyoutomorrowmorning.Task1Task2Task3Task4Task1Workinpairs.Practicemakingshortphonecallswiththewordsprovidedaccordingtotheexamplebelow.Task2Workinpairs.SpeedyShoeFactoryproduceshigh-qualitysportsshoesandenjoysgreatpopularity.SupposethesalesrepresentativeofSpeedyisreceivinganewclientfromabroadwhohopestoenterintobusinessrelationswithSpeedy.Practicemakingaconversationsomeusefulexpressionsareprovidedintheboxforyourreference.Task3Workinpairs.VicePresidentofGreenElectricalApplianceispayingavisittotheGeneralManagerofSkyElectricalCo.whichproduceshouseholdappliances.Discusswithyourpartner,decidetherightorderofthestepsandmakeaconversationaccordingly.Task4Workinpairs.Practicemakingaconversationwiththehelpoftheinstructionsbelow.TextTask1Task2Task3Over80yearsago,inGermany,ayoungshoemakermadeslippersfromoldmilitarybagstohelpsupporthisfamily.Theyoungman,alsoakeensoccerplayer,soonadaptedthoseslipperstohissoccergame.Hislightweight,comfortablesportsshoesdrewunceasingattentionfromthefirstdayheworethem.HisnamewasAdi(anicknameforAdolf)Dassler.AdiDasslerstartedtoproducehisownsportsshoesinhismother’skitchenafterhisreturnfromWorldWarI.Bythe1920s,AdiDasslerwasalreadyexperimentingtoimproveperformanceofhisshoes.In1924,hisbrotherRudolf(Rudi)Dasslerjoinedthebusinessandtheydidwell—selling200,000pairsofshoeseachyearbeforeWorldWarII.Bythe1930sAdiDasslerwastheleadingsportsshoemanufacturerintheworld,making30differentshoesfor11sports.Andthetraditionofinnovationcontinuestothepresentday.However,thebrothersdidnotgetalongwell,andin1948theysplitup,withRudiformingPuma,andAdiformingAdidas.八十多年以前,德国的一个年轻鞋匠用旧军用袋做拖鞋赚钱养家。作为一个热心的足球迷,他很快就把这些拖鞋加以改造穿到了足球赛场上。他的“运动鞋”轻便舒适,从他第一天穿上起就不断引起人们的关注。他就是阿迪(阿道夫的昵称)·达斯勒。阿迪·达斯勒自一战归来就开始在母亲的厨房里做运动鞋。到20世纪20年代,他早已经试着提高这些鞋的性能。1924年,他的哥哥鲁道夫(鲁迪)·达斯勒也加入进来,他们做得很好——在二战之前每年卖出了20万双鞋。到20世纪30年代,阿迪·达斯勒已经成为全世界主要的运动鞋制造商,为11项体育运动生产30种不同类型的鞋。而且他不断创新的传统一直延续至今。但是,因为相处不合,1948年兄弟二人分道扬镳,鲁迪创建了彪马公司,阿迪创建了阿迪达斯公司。Besidessportsshoes,Adidasalsoproducesotherproductssuchasbags,shirts,andothersportsandclothing-relatedgoods.ThecompanyisthelargestsportswearmanufacturerinEuropeandoneofthelargestsportswearmanufacturersintheworld.InAugust2005,AdidasdeclareditsintentiontobuyBritishrivalReebokfor$3.8billion.ThistakeoverwascompletedinJanuary2006andmeantthatthecompanywouldhavebusinesssalesclosertothoseofNikeinNorthAmerica.TheacquisitionofReebokwillalsoallowAdidastocompetewithNikeworldwideastheNo.2athleticshoemakerintheworld.AdidashasheadquartersinGermany,andmanyotherbusinesslocationsaroundtheworldsuchasToronto,Japan,AustraliaandSpain.MainlysoldintheUS,Adidasmakeslotsofprofitsfromthesecountriesandisexpandingtomoreoverseascountries.Thecompanyrevenuefor2006was€10.084billion,orabout$13.625billionandthe2007figurewas€10.299billion,orabout$15.6billion.除了运动鞋,阿迪达斯还生产手袋、衬衫等产品以及其他与运动和穿着相关的产品。现在它是欧洲最大的运动服饰生产商,也是世界最大的生产商之一。2005年8月,阿迪达斯宣布打算以38亿美元收购其英国竞争对手锐步。这项收购工作于2006年1月彻底结束,这意味着阿迪达斯将更接近北美的耐克公司的营业额,这也使阿迪达斯成为世界第二大运动鞋制造商,足以与耐克在全世界范围内一争高下。阿迪达斯的总部在德国,分公司遍布世界各地,包括加拿大、日本、澳大利亚和西班牙等地,主要销售地是美国。阿迪达斯从上述国家和地区获得了丰厚利润,并且还在向更多国家扩展业务。公司2006年的收入是100.84亿欧元,约合136.25亿美元;2007年的收入是102.99亿欧元,大约为156亿美元。NowmostsportsshoeproductionofAdidashasshiftedtoAsia.ButAdidashasaspecializedproductionfacilityinScheinfeld,Germany,thatcreatesnewmodelsoforiginaltypes,aswellascustomshoes,forsomeofthemostvaluablefeetintheworld—professionalathletes.OneofAdidas’ssuccessfulmarketingstrategiesistheiractiveinvolvementinsportseventsponsorship.AdidasisthemainsponsorofhighlysuccessfulteamssuchasNewZealandnationalrugbyteam,AustraliancricketteamandGermannationalfootballteam.AdidasisalsoveryactiveatsponsoringtopfootballclubssuchasA.C.MilanandBayernMunich.现在,绝大部分阿迪达斯运动鞋的生产已经转移到了亚洲,但在德国的施恩菲尔德还有一个专门生产机构,主要负责对原有款式进行创新研究,并为拥有世界上最昂贵的脚的职业运动员定制运动鞋。阿迪达斯成功的营销策略之一就是积极参与对运动赛事的赞助。阿迪达斯赞助的顶级球队包括新西兰国家橄榄球队、澳大利亚板球队、德国国家足球队等。同时阿迪达斯还积极赞助AC米兰队和拜仁慕尼黑这样的一流足球俱乐部。adaptSheadapted(herself)quicklytothenewclimate.adapt(oneself)(tosth.)becomeadjustedtonewconditions,etc.适应(新环境等)aswellasAretheycomingaswell?Hegrowsflowersaswellasvegetables.Sheisatalentedmusicianaswellasbeingaphotographer.aswellas(sb./sth)inaddition(tosb/sth/doingsth)除了(某人/事)也,还,而且Task1Readthepassageaboveanddecidewhetherthefollowingstatementsaretrue(T)orfalse(F).□1.AdidaswasformedbeforeWorldWarI.□2.AdiDasslerstartedtomakeslippers,whichwastheverybeginningofhisinvolvementinshoebusiness.□3.WhenAdifirstmadehissportsshoes,theywereleftunnoticedthoughtheshoeswerereallysatisfactory.□4.EstablishedinGermany,AdidaswasmainlyaEuropeancompanyinsteadofaninternationalone.□5.TheacquisitionofReebokgreatlyimprovedAdidas’scompetitivepower.□6.TheinnovationtraditionofAdidasisreflectedinthenewmodelsofoldtypesandcustomshoes.×××√√√Task2MatchthefollowingtermswiththeirChinesemeaning.1.takeover2.lightweight3.headquarter4.sportswear5.revenue6.rival7.marketingstrategy8.partnership9.manufacturer10.sponsorshipa.制造商b.运动装c.竞争对手d.营销策略e.合伙人;合作关系f.重量轻的g.总部h.收入i.赞助;赞助者j.接收;接管Task3Workingroupsanddiscussthefollowingquestions.Task1Task2Task1SupposeyouareJaneTrappefromSwiftCommunicationCompany.WriteanemailtoStarcominthehopeofestablishingbusinessrelations.Mr.Blare,IamJaneTrappefromSwiftCommunicationCompany.WeareoneofthelargestcommunicationserviceprovidersinBrazil.Iknowyouhavebeenanestablishedinternationalcompany,andyourhandsetproductsenjoygreatpopularityinBrazil.Weshallbepleasedifwecanestablishbusinessrelationswithyou.Atpresentweareinterestedinyournewseriesofmobilephonesdesignedforbusinesspurposes,withhightechnologyapplied.Couldyousendyourlatestcatalogforourreference?Iamexpectingyourearlyreply,andlookingforwardtocooperatingwithyou.Yourssincerely,JaneTrappeSwiftCommunicationCompanyTask2Thefollowingletterissenttoyourcompany.Pleasewriteareplytoit.DearMr.Brown,ThankyouforyourletterofJuly11,2009.Wearegladtolearnthatyouareinterestedinourproductsandhopetoenterintobusinessrelationswithus.Incompliancewithyourrequest,wearesendingyoubyairacatalogtogetherwitharangeofpamphletsforyourreference.Ifanyiteminthecatalogappealstoyou,pleaseletusknowandourquotationwillbeforwardedwithoutdelay.Iamexpectingoursuccessfulcooperation.Yoursfaithfully,DaveLincolnSalesManagerThisprojectaimsatgoingthroughtheprocessofestablishingabusinessrelationship.Thewholetaskisdividedintothreesteps.Steponefocusesonyourabilitytosearchandfindapotentialclient.Steptwodemonstratesthestrengthofyourcompanyandputtingforwardyourrequestforenteringintobusinessrelationshipsinwrittenform.Stepthreeemphasizesyourabilitytoconductaformaltalkwiththepotentialclienttofinallyreachaformalagreement.PleasefollowtheTaskDescriptiontocompletetheproject.ProjectGuidelinesTaskDescriptionStepOneStepTwoStepThreeChinaComputerGroup(acomputermanufacturer)hopestoexpanditsmarketinAustraliaandestablishlong-termbusinessrelationswithaninternationaltradecorporation.StepOne•Organizeasmallgroupwith4-6peopleinyourclass;•SearchtheInternetforinformationaboutaninternationaltradecorporationoracomputermanufacturer(suchascompanyprofile,productsandservices,contactinformation,etc.);•Giveapresentationtointroducethecompanyandproducts/serviceswiththehelpoftheonlineinformationyouhavefound.StepTwo•Divideyourgroupintotwosubgroups:OnerepresentsChinaComputerGroup,andtheoth
本文档为【新职业英语经贸英语Unit1】,请使用软件OFFICE或WPS软件打开。作品中的文字与图均可以修改和编辑, 图片更改请在作品中右键图片并更换,文字修改请直接点击文字进行修改,也可以新增和删除文档中的内容。
该文档来自用户分享,如有侵权行为请发邮件ishare@vip.sina.com联系网站客服,我们会及时删除。
[版权声明] 本站所有资料为用户分享产生,若发现您的权利被侵害,请联系客服邮件isharekefu@iask.cn,我们尽快处理。
本作品所展示的图片、画像、字体、音乐的版权可能需版权方额外授权,请谨慎使用。
网站提供的党政主题相关内容(国旗、国徽、党徽..)目的在于配合国家政策宣传,仅限个人学习分享使用,禁止用于任何广告和商用目的。
下载需要: ¥16.0 已有0 人下载
最新资料
资料动态
专题动态
个人认证用户
权生
教育
格式:ppt
大小:8MB
软件:PowerPoint
页数:0
分类:
上传时间:2019-05-03
浏览量:337