unit-10-credibility-principle

TheCredibilityPrinciple2021/3/11*Content·Warmingupandintroduction·Thebackgroundoftheauthor·Comprehensivereading·Furtherstudyandsummarise2021/3/11*WarmingUp!!!whatdoyouknowthephenomenonofbreakingthepromiseinourschool?Haveyoueverbrokenyourpromisestoanyone?WhatistheimportanceofCredibilityPrinciple?2021/3/11*MottosLifecannotlieoutinbrightflowers.生命不可能从谎言中开出灿烂的鲜花。Falseofthesincerityismoreterriblethanthedevil.--Tagore虚伪的真诚比恶魔更可怕。―泰戈尔Iftheintegrityofothers,firstofallhavetotrust.--Shakespeare如果要别人诚信,首先自己要诚信。―比亚2021/3/11*Best-sellingauthorRobertL.Shookhasbeenworkingfull-timeasanauthorsince1978.WidelyknownasoneofAmerica'spremierbusinesswriters,heisthebest-sellingauthoroffourbooks,publishedineightlanguagesandholdsover100weeksonthebest-sellinglists.Abouttheauthor2021/3/11*Heisco-founderandpastchairmanoftheboardofShookAssociatesCorporation,AmericanExecutiveCorporationandAmericanExecutiveLifeInsuranceCompany.AformercontributingeditorofSuccessMagazine,hespecializesinwritingnonfiction,business-relatedbooks.LikemanyotherestablishedpersonageswhoadmonishtheworldwiththeirsuccessfulstoriesorexperiencesRobertShookenthusiasticallyuseshisownexperiences.2021/3/11*StructuralAnalysisPartI:Paragraph1-2Theopeningparagraphsofthearticle,statingthethesisandgivingthereadersageneralideaofthepassage.PartII:Paragraph3-14PartIII:Paragraph15Makingaconclusionofthearticle,theauthorputforwordhishopeandsuggestiontoallofthereaders.3-7:8-9:10-14:2021/3/11*StructuralAnalysisPartI:Paragraph1-2Theopeningparagraphsofthearticle,statingthethesisandgivingthereadersageneralideaofthepassage.PartII:Paragraph3-14Theauthorsupportshisideabyprovidingfactsandhispersonalexperience.PartIII:Paragraph15Makingaconclusionofthearticle,theauthorputforwordhishopeandsuggestiontoallofthereaders.2021/3/11*ParagraphOne:Mainidea:Whatisthecredibilityprinciple?Dowhateveryousayyouaregoingtodo.2021/3/11*ParagraphOneVocabulary:Rational:abletothinkclearlyandmakedecisionbasedonreasonratherthanemotion.合理的,理性的Plague：anyinfectiousdiseasethatkillsalotofpeople.瘟疫Phase:Standtallinthecrowed出类拔萃2021/3/11*Translation:Thepersonwhodoeswhathesayshewilldoisarareindividualwhostandstallinthecrowd.(P1.L3)一个说到做到的人是出类拔萃的人，以至于难得一见。2021/3/11*ParagraphTwoMainidea:Explanationofdifferentsituationswhenwesufferfromthebreakingoftheprincipletoleadtothesuggestion:Thefailuretoperformaspromisedisalosingimage,andyoumustavoiditliketheplague.Translation:Allofushavesufferedthesekindsoffrustrationsandagonizedoversuchbrokenpromises.Thefailuretoperformaspromisedisalosingimage,andyoumustavoiditliketheplague.(P2.L10)我们都曾经受过这种失望，面对别人的失言而难过万分。不能实现承诺是个失败的形象，你要像躲瘟疫一样躲避它。2021/3/11*ParagraphThreeandFourMainidea:Anexampleofbreakingthecredibilityprinciplebyalayerandthepossibleresultofthisaction.Vocabulary:Violate:v.togoagainstorrefusetoobeyalaw侵犯Meekly:adj.quite,gentleandalwaysreadytodowhatotherpeoplewantwithoutexpressingyourownopinion.温顺地Mumble:v.tospeakorsaysomethinginaquitevoiceinawaythatisnotclear.口齿不清地说Incompetent:adj.nothavingtheskillortheabilitytodoyourjobortaskasitshouldbedone.无能力的，不胜任的。damn；tonotcaresomething一丝也不，丝毫Phase：drawup制定Priorto先于、、、之前Inviewof考虑Pickup得到Tiedup被占据，无空闲Hemsandhaws吞吞吐吐Belockedinto受困于Translation：Inspiteofhisoutstandingabilityasacorporatelawyer、、、putagoodconduct.（P3,L2）尽管作为一位公司律师，他有出色的能力，但他常常不能在约定的最后时刻履约，使他靠“拿出好结果”的能力建立的信誉损失殆尽。Iseeabsolutelynoreasonwhateverforanydelay（P3,L6)我绝对看不出有什么会延迟的原因。ParagraphFiveandSixMainidea:Anexampleofbreakingthecredibilityprinciplebyadoctorandpeople’sangeraboutit.Vocabulary:Stark:adj.withlittleornocolordecoration.完全的，荒凉的Inconvenience:n.makesbinconvenient麻烦，打扰Contempt(for)alackofworryorfearaboutrules,danger蔑视Inexcusabletobadtoacceptorforgive不可原谅，不可宽恕Phase:gointodetail详述Contemptfor蔑视Inflicton将、、、、强加给Conducttheirpracticeinthisway我行我素Translation:My“ex”personalphysician,Boris,almostmadememadenoughtogivehimablackeyefortheabuseheinflicteduponme.(P5.L3)我的前个人医生鲍里斯因为作弄我把我气得发疯，差点照脸给他一拳。Iunderstandthereare、、、、、、thatdoingisinexcusable(P6,L4)　　我明白有很多这样的医生，他们对自己的病人毫不尊重，即使很多人告诉他们这样做是不可原谅的，他们也是照样我行我素。ParagraphSevenMainidea:Politicians’breakingoftheprincipleandthepossibleresult.Vocabulary：Infamous：adj.wellknownforbeingbadorevil声名狼藉的，伤风败俗的，无耻的Commentary：n.anexplanation评论解说词Enterprise：n.smallcompaniesandfactories企业Campaign：n.inordertoachieveaparticularresult活动Notorious：adj.wellknownforbeingbad臭名昭著的，声名狼藉的Translation:Thislossofconfidencecanbeamuchgreaterproblemthanfirstmeetstheeyebecausewidespreadmistrustinourgovernmentcancausethedownfallofourfreeenterprisesystem.(P7.L3)这种信心的丧失可能会比初看起来问题要大得多，因为对政府普遍的不信任会导致我们自由企业 制度 关于办公室下班关闭电源制度矿山事故隐患举报和奖励制度制度下载人事管理制度doc盘点制度下载 的失败。ParagraphEighttoTwelve:Mainidea:Theauthor’sfulfillmentofhispromiseandtheimportanceofsuchactstobusinessmen.Vocabularyunforeseeable：adj.thatyoucannotpredictorforesee无法预见的，难以预测的priority：n.somethingthatyouthinkismoreimportantthanotherthingsandshouldbedealtwithfirst.最重的事，当务之急inflate：v.tomakesomethingappeartobemoreinportantorimperssivethanitreallyis.鼓吹，吹捧2021/3/11*oversell:v.topraisesomeoneorsomethingtoomuch,tosellmoreofsomethingthanisactuallyavailable.销售过多projection:n.calculationaboutwhatsthwillbeinthefuture.规划Translation:Hence,wefeltthatgivingthesecompaniesslightlylowerfiguresthanweactuallyanticipatedinsalesvolumefortheupcomingyearwaspreferabletoquotinghigherfigures.(P9.L6)因此我们觉得，给这些公司上报比我们实际预测的稍微的数字，比报高一点的数字要好。2021/3/11*Traslation:Inmostcases,wecutthepredictionsinhalfandcomeupwithareasonableestimateofwhatanagencywillactuallydo.（P9.L13）在大多数情况下，我们会把预测的数额对折，从而才能较为合理的估计出一家代理商实际能完成的数额。Whatisamazingisthatsuchpeopledonothavetheforsighttoseehowfoolishtheyaregoingtoappearwhentheyfailtoproducewhattheyhaveproduced.（P10.L2）令人惊异的是，这些人并没预见到当他们无法达到许诺的结果时，他们将会显得多么的愚蠢。2021/3/11*ParagraphThirteentoFourteenMainidea:Accountofoneexampleofbreakingthecredibilityprincipleandthelossresultingfromtheacttoshowtheimportanceofkeepingtoone’spromise.Vocabularyvacate:toleaveaseat,roometcsothatsomeoneelsecanuseit.stall:deliberatelydelayormakesbwait.exasperating:extremelyannoying.mediocre:notverygood=secondrate普通的，平凡的outperform:tobemoresuccessfulthansomeoneorsomethingelse.胜过render:express;present2021/3/11*Phasecounton指望dealwith相处gettoofatbehind远远落后followthroug把、、、到底gothough经历letdown使失望makeagoodimpressionon给、、、留下好印象2021/3/11*TranslationNomatterhowoutstandingtheendresultmaybe,youdonotreceivefullvalueforservicesrenderedifyousufferunbearablefrustrationsbecausetheotherpersondidn’tdowhathesaidhewoulddoaccordingtoschedule.(P14.L8)不管最终的结果如何不错，如果别人没有按照他所答应的来做，从而使你遭受了难以忍受的失望，那么你就没有得到充分完美的服务。2021/3/11*paragraphfifteenMainidea:Developyourwinningimage.Vocabularylongevity:n.longlifeorthelongtimethatsthlasts.长寿，长命Phaseinthelongrun最终，终究，长久Translation:Thisisthewinningimageyoumustdevelopifyourcareeristoenjoylongevity.(P15.L3)如果你的事业想长久，这个是你必须树立的赢的形象。2021/3/11*WritingtechniquesIllustrate:thisessayshowthedisadvantagethatdisobeythecredibilityprincipletousaccordingtoalargenumberofexamplesinourdailylife.Theseexamplesarecomefromtheworldwherewelived,soit’seasilytounderstandandwemayhavethesamefeelings.TheexampleofDwightKnight:theauthordescribetheattorneyalwaysdelayhisaffairandmaketheauthorfeelangry.(paragraph3-4)TheexampleofBoris:thedoctorarrangesthemtohaveaphysicalexamination,butthedoctorwastetheirtimeanddidn’trespectthem.(paragraph5-6)2021/3/11*Comparison:theauthorshowussomeexampleslikeattorneydisobeytheprinciple,onthecontrary,theauthorisrespectedbyhispartnerbecausehiscredibility.Bythisway,stickouttheharmofincredibility.Wecaneasilyunderstandtheprinciple.Theexampleofwrongsideisattorney、doctor、politicianevenfriends.Theyoftendisobeythepromisethattheymake.Theexampleofrightsideistheauthor.Whentheauthorstartsanundertakingwithhisfather,theypayattentiontothecredibilityofcompany.2021/3/11*Details:inthisessay,wecaneasytofindthatauthordescribetheexamplesisdetailed.Liketheexpressionandwordsoftheattorney.Whenwereadthisessay,wefeelinterestingandfunny.2021/3/11*FurtherstudyHowdoestheauthorsupporthisidea?MainideaofthearticleConclusion2021/3/11*Howdoestheauthorsupporthisideas?ThreeprofessionsLawyer,DoctorandPoliticianTalentedpeople’scasesTheauthor’sownandthesuccesswithhisfather,andthecasesofothersfactsandhispersonalexperience.2021/3/11*MainIdeaFromTextTheauthorusesquiteafewtypicalandmightyexamplestosupporthisideaaboutstickingtoCredibilityPrinciple,andshowshisconcernsoncurrentsituations.Throughthewholepassage,heisconstantlyadvocatingallofusfromallareastoobeyCredibilityPrinciple,andwarnsusofthedisadvantageofviolatingit.2021/3/11*ConclusionYoumustfollowtheCredibilityPrincipleinordertodevelopthewinningimageandtoassuresuccessinyourcareerinthelongrun.WishallyoucleverguyscanbeinobediencetotheCredibilityPrincipleandhaveabrilliantfuture!2021/3/11*DiscussionAsacollegestudent,weshouldenhanceourowncomprehensivequalityandestablishthe"four,three,twoandone"goalofqualitytraining."Four"meansPoliticalmoralcharacter,HumanitiesQuality,professionalqualitiesandphysicalaswellasmentalquality."Three"meansspiritofinnovation,goodadaptationandwellcommunication."Two"meanslearningtwoabilities‘beautifulwritingandbeingeloquent."One"meanssettingupasoul,asoulwithallofthis.2021/3/11*Thankyou！2021/3/11*