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新编剑桥商务英语unit11ppt课件

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新编剑桥商务英语unit11ppt课件Module1111.1Ethicaleconomics.11.1Keywordsandexpressionseconomicsn.经济学,经济状况,经济因素visualaids视觉教具,视觉设备deluxeadj.高级的,豪华的,奢侈的cappuccinon.卡布其诺咖啡(加牛奶或奶油用蒸汽加热煮出来的浓咖啡)caffein(e)n.咖啡因addictionn.嗜好,瘾disparityn.悬殊,差异charitiesn.慈善团体,善举coffeeshopchains连锁咖啡店,连锁咖啡屋grossdomesti...

新编剑桥商务英语unit11ppt课件
Module1111.1Ethicaleconomics.11.1Keywordsandexpressionseconomicsn.经济学,经济状况,经济因素visualaids视觉教具,视觉设备deluxeadj.高级的,豪华的,奢侈的cappuccinon.卡布其诺咖啡(加牛奶或奶油用蒸汽加热煮出来的浓咖啡)caffein(e)n.咖啡因addictionn.嗜好,瘾disparityn.悬殊,差异charitiesn.慈善团体,善举coffeeshopchains连锁咖啡店,连锁咖啡屋grossdomesticsproduct(GDP)国内生产总值staplecrop主要作物mark-up涨价,标高售价.importern.进口商servicecharge服务费exportsn.出口产品outgoingsn.(复)支出,开销precinctn.区域,管辖区,分区staffingcost劳工成本,雇工的开支overheadsn.企业一般管理费用,日常开支factorvt.把..作为因素计入(in),把..作为因素排除(out)break-even收支平衡,盈亏平衡addedcost附加成本irrespectiveadj.不考虑,不问的,不顾的marketrates市场价格.middlemann.中间商certificationn.认证marketinginitiative营销倡议schemen.计划certifiedadj.证明合格的,特有证件的internationalcertificationmark国际认证 标志 禁止坐卧标志下载饮用水保护区标志下载桥隧标志图下载上坡路安全标志下载地理标志专用标志下载 catalystn.催化剂,刺激因素agriculturalcommodity农产品minimumguaranteedprice最低保证价socialconscience社会道德心,社会责任感专有名词Scandinavia斯堪的纳维亚.相关背景知识什么是道德经济学?所谓道德经济学,与商业社会中效率与公平、发展与代价、经济与道德、自由与公平的关系问 快递公司问题件快递公司问题件货款处理关于圆的周长面积重点题型关于解方程组的题及答案关于南海问题 有关。尽管有些国家经济高速增长,但生态环境却急剧恶化。有些经济高增长国家污染超标,出现高浓度的烟雾、酸雨、河湖污染,以及严重的森林砍伐和荒漠扩大症状。这和相关企业和政府追求片面经济增长有相当大的关系。据世界银行估计,亚洲有些国家相当高比例的城市中,空气污染水平是世界卫生组织推荐水平的5倍。污染性增长的经济代价非常巨大,难以计算。另外,作为生产者的农民也未在商品价格中得到应有的补偿份额。无可否认,经济发展必须受到法律和道德的监督和制约,企业必须促进教育发展等社会行为。“君子好财,取之有道”—这句话反映了合理化或道德化的经济学最原始的道理。有专家呼吁,在发展市场经济和建设创新型国家的过程中,应爱护环境,保障生产者的权利,任何非法、非道德的“掠夺”致富都是对社会发展的阻碍。.1.Thetwophotosbelowshowthebeginningandtheendoftheprocessofmakingcoffee.Workinpairs.Howmanystagescanyouthinkofinbetweentocompletetheprocess?coffeegrown-coffeepicked-coffeetransported-coffeepacked-coffeesoldandshipped-coffeesoldontoshops-coffeeboughtanddrunk.2.Writeinthecorrectletter,A-F,forthemissingsentencestocompletethetext.Thereisoneextrasentence.A.Thisprocessaloneaddsatleast50%toitsprice.B.Here,coffeeproductionisthestaplecropformanymillionsofgrowers.C.TheonlybitcontrolledintheFairtradesystemisthepriceafarmerispaidforproduce.D.Coffeeisthesecondmosttradedcommodityintheworldafteroil.E.Itguaranteestopaygrowersafixedproportionfortheircoffee,whichisabovestandardmarketrates.F.Localcounciltaxesaddanother£25,000tothat.Coffeenomics:thetruecostofourcaffeineaddictionThenexttimeyouhandover£3foryourdeluxecappuccino,askyourselfhowmuchtheroastedbeansthatwentintothatcupreallycost.Foryouraveragecupofcoffee,theproducerreceivesroughly10p–that’sabout3.5%.ThisdisparityiscausingincreasingconcernamongsomecharitieswhobelievethattheexcessiveprofitsofcoffeeshopchainscomeattheexpenseofvulnerablecoffeeproducersincountrieslikeEthiopia,KenyaorLatinAmerica.(1)___________.Forexample,inEthiopiaalone,15millionpeopledependonB.thecoffeetrade,whichconstitutesaround50%ofthecountry’sgrossdomesticproduct(GDP)and90%ofitsexports.Theaveragewagepaidtolaborerswhopickthebeansandworkonfarmsisabout50paday.Sowheredotheaddedcostscomefrom?Accordingtoexperts,bythetimeitisconsumedbyusinourhomesorinacoffeeshop,thebeanmayactuallychangehandsupto150times,eachtimefacingamark-upasitistransported,roasted,packagedandsold.(2)___________.Thenanother10%inexportcostswithfreightandinsurancebeforeanimportertakesover.Finally,itissoldtousinacoffeeshop–andrunningacoffeeshopisnotcheap.Forexample,takeyourtypicalcoffeeshopinashoppingprecinct,seating75insideand50outside.Therentis£20,000ayear.(3)__________.Inotherwords,evenbeforeaddingstaffingcostsandoverheads,settingasideanamountforredecorationandmaintenanceontheproperty,thisparticularcoffeeshopneedstosellaminimumA.Thisprocessaloneaddsatleast50%toitsprice.B.Here,coffeeproductionisthestaplecropformanymillionsofgrowers.C.TheonlybitcontrolledintheFairtradesystemisthepriceafarmerispaidforproduce.D.Coffeeisthesecondmosttradedcommodityintheworldafteroil.E.Itguaranteestopaygrowersafixedproportionfortheircoffee,whichisabovestandardmarketrates.F.Localcounciltaxesaddanother£25,000tothat.AF.of50,000coffeesayear,or200coffeesaday.Factorintheseadditionalcostsandweareprobablytalkingaboutabreak-eventotalof400coffeesaday.However,irrespectiveofhowmuchweenduppayingorthereasonswhy,therealityisthatgrowersthemselvesseeonlyatinyproportionofthatamount.OrganizationslikeFairtradedotrytomakeadifference.(4)___________.Forexample,afarmersellingapoundofFairtradeArabicacoffeeispaid$1.26comparedtotheworldmarketpriceof$1.10apound.TheFairtradepricealsoincludes5¢whichisinvestedbackintocommunityprojects.ManyshopsandcoffeebarsdonowofferFairtradecoffeetocustomersalongsidetheirstandardoffering,butnotallofthatinflatedpricegoestothegrower.(5)_________.Afterthat,mark-upsaredeterminedbytheretailersandmiddlemen.Thatsaid,atleastFairtradeisonesmallstepthatdoeshelpfarmersaroundtheworldgetabetterpricefortheirproducts.A.Thisprocessaloneaddsatleast50%toitsprice.B.Here,coffeeproductionisthestaplecropformanymillionsofgrowers.C.TheonlybitcontrolledintheFairtradesystemisthepriceafarmerispaidforproduce.D.Coffeeisthesecondmosttradedcommodityintheworldafteroil.E.Itguaranteestopaygrowersafixedproportionfortheircoffee,whichisabovestandardmarketrates.F.Localcounciltaxesaddanother£25,000tothat.CE.3.Thesefourvisualaidsrefertotheeconomicsofthecoffeetrade.Readthearticleaboveandwriteinthemissingfactsandfiguresinthesevisualaids.£3Only(1)__________goestothegrower.EXPORTS10%=OTHER90%=(7)_____10p(pence)coffee.CoffeeShopOutgoingsSalaries£115,000(5)___________£65,000(6)_____________£20,000Overheads£80,500Keyfacts:Ethiopia(2)____________millionpeopleincoffeetrade(3)____________%ofGDP(4)____________pence=alaborer’spayperday155050rentservicecharge1.26.Vocabulary:FinancialandtradetermsMatchthesedefinitionstothewordsinboldinthearticle.1.Peoplewhohandlegoodsbetweentheproducerandtheretailer.__________2.Alargedifference(inprice,forexample).__________3.Beboughtandsold._____________4.Costofheating,lightingandelectricity.___________5.Takeitemsintoaccounttocalculatecosts.__________6.Theamountneededtopaycostsbeforeprofit.________________7.Theamountaddedtotheproductwhenitissold._________8.Goodswhicharetransportedbyships,planes,lorries,etc._________9.Thetotalvalueofgoodsandservicesproducedbyacountryinoneyear.______________________10.Organizationswhichhelpandrepresenttheinterestsofagroupofpeopleinneed,__________disparitycharitiesgrossdomesticproductchangehandsmark-upfreightoverheadsfactorinbreak-eventotalmiddlemenmiddlemendisparitychangehandsoverheadsfactorinbreak-eventotalmark-upfreightgrossdomesticproductcharities.Speaking:TheeconomicsofyourcountryWorkinsmallgroupsanddiscussthefollowingquestionsabouteachofyourcountries.Ifyoudon’tknowalltheanswerstothequestions,trytofindoutforthenextlessonandprepareashortpresentation.1)Istherealargedisparitybetweenrichandpoorinyourcountry?2)Doyouthinkthedisparitybetweenpoorandrichcountriescanbecontrolled?Shoulditbecontrolled?Thetop20%ofthepopulationconsumes50%ofoverallnationalincome,whilethebottom20%havetomakedowithamere4.7%.人口中最顶层的20%富人消费了全民收入的50%,而处于社会最底层的20%穷人仅仅只消费4.7%,勉强度日。Incomeinequalityhasworsenedrapidly.Ifthesetrendscontinuetherecouldbeserioussocialunrest.Richcountriescansupportpoorcountriesinfinance,technology,education,culture,healthcaredonationorlow-interestloan.富国可以通过资金技术教育文化卫生保健捐赠或低息贷款等方式扶持穷国。Internationalorganizationsformulatefavorablepoliciesinsupportofpoorcountries.Internationalagenciescanstrengthennationaleffortstoachievegreaterequity..3)Whataresomeofthebiggestcharitiesinyourcountry?Dotheyhavemuchinfluenceoveryourgovernmentandbusinesses?4)Whatarethemostimportantproductsandservicesforyourcountry’sGDP?*AmongbiggestcharitiesinChinaareChinaCharityFederation(中华慈善总会),RedCrossSocietyofChina(中国红十字总会),ChineseRedCrossFoundation(中国红十字基金会),ChinaFoundationforPovertyAlleviation(中国扶贫基金会),ProjectHope(希望 工程 路基工程安全技术交底工程项目施工成本控制工程量增项单年度零星工程技术标正投影法基本原理 ),tomentionafew.*Influenceandassistgovernment’sdecisions*Helpgovernmenteffectivelyintimesofnaturaldisasters.ImportantproductsandservicesforChina’sGDPincludecoal,power,steel,house-holdappliances,financing,cateringandtourism.对我国GDP影响最大的产品和服务包括原煤电力钢材家用电器金融服务餐饮和旅游。ITproductsandservices,electromechanicalproducts,financingandtourismarepillarindustriesfornationaleconomyinChina.信息技术产品和服务机电产品金融服务和旅游业等成为中国国民经济发展的支柱性产业。.Grammar:ArticlesWriteinthemissingarticlesthe,a,anor0(thezeroarticle)inthistextaboutFairtrade.(1)_________Fairtradeis(2)________internationalcertificationmarkusedin21countriesas(3)________marketinginitiativetohelpdevelopingnations.Britainhas(4)________largestFairtrademarketin(5)_______world,whichhasseen(6)_______amazingincreaseoverthelastfiveyears.Theorganizationisalsostrongin(7)_______Netherlands,whereFairtradefirststarted,andinSwitzerlandandScandinavia.Originallystartedin1989as(8)______schemetohelppoorproducers,(9)_______FairtradeFoundationwasestablishedthreeyearslater.Nowthereareover(10)_____550certifiedproducersrepresentingoveronemillionfarmersin52countries.00ananaathethethethe.语法 小结 学校三防设施建设情况幼儿园教研工作小结高血压知识讲座小结防范电信网络诈骗宣传幼儿园师德小结 要点解释:定冠词the用于1)某些国名,2)形容词最高级,3)独一无二的事物,4)之前已提到过的人或者事物eg.TheUnitedStatesisamongthosecountriesinterested.Chinaisthebiggestproducerofthesegoods.Who’sthesupplierinyourcountry?Theleaderswillholdtalksontrade.不定冠词a,an用于1)工作,2)单数名词,3)一些数字。eg.I’mafinancedirector.Thisisaninternationalcertificationmark.Ionlyhaveahundredleft.以下场合不用冠词(0冠词):1)城市、乡镇及大多数国名,2)复数名词eg.Madridismyfavoritedestination.WhendoyouflytoChina?LeadersoftheG8countriesaremeetinginTorontothisweekend..Listening:Fairtrade1.CanyoubuytheseFairtradeproductsinyourcountry?Wouldyoubuytheseproductseveniftheyweremoreexpensive?Why?Whynot?..Astocosmetics,themostfamousistheBodyShop,pioneersoffairtradefor20yearsnow.说到化妆品,最著名的是美体小铺化妆品公司,他们倡导公平贸易活动已经有20年。Theyaren’tcheap,butthey’reethicallyrightandusuallyofextremelyhighquality.Ethicalbuying/shoppingcanmeanbuyingproductsfromcompaniesorstoreswhocareabouttheethicsofwhattheyproduce;andboycottingtheoneswhodon’t.Shop/buywithaclearconscience买得安心(问心无愧)Spendethically合法消费,符合道德的消费Ethicalandsustainablegoods环保并符合道德的商品Importanttosupportlocalworkersorfarmersandtheirrights.2.ListentoaninterviewwithIanBretman,thedeputydirectoroftheFairtradeFoundation.ChoosethebestendingA,BorCforeachsentence1-8.1)TheFairtradeFoundationbeganinA.1989.B.1990.C.19922)WhentheUnitedStateswithdrewfromtheinternationalcoffeeagreement,thepriceofcoffeedecreasedbyA.50%B.0.5%C.twentymillion.3)OnewayFairtradehelpsfarmersisbygivingadviceonhowtoA.diversifybygrowingothercrops.B.producemorecoffee.C.beprofitableinaglobalmarket.4)OneofFairtrade’smainmessagestogovernmentsisthatA.tradecanbemanagedmoreeffectively.B.economicgrowthisthebeststrategy.C.theymustinvestmoreinproducers..5.IanbelievesthatFairtradeandfreetradeA.cannotbothexist.B.canoperatetogether.C.arebasicallythesamething.6.Eventhoughacountrymayincreaseitswealththroughbusiness,thisdoesnotguaranteeA.itcancompeteinternationally.B.everyonereceivesthebenefits.C.socialjustice.7.Ifproducersaresuccessful,theywillalsoA.investintheeconomy.B.becomethepeoplewhobuyproducts.C.beabletosupplymorecoffee.8.Aswellasimprovingitspublicimage,aFairtradecompanywillA.sellmore.B.attractmoretalentedstaff.C.attractwell-informedconsumers..ListeningscriptI=InterviewerIB=IanBretmanI:So,Ian.IunderstandthattheoriginalideaforFairtradecamein1989.Howdidithappen?IB:Actually,theFairtradeFoundationitselfwasfinallysetupin1992,butyes,you’reright,thecatalystforthespreadofFairtradewasthreeyearsearlierwhentheinternationalcoffeeagreementthatcontrolledpricescollapsedwiththewithdrawaloftheUS.Atthattimecoffeewastheworld’sbiggestagriculturalcommodity.Inafewmonthsthepricefellbyhalf.Itwasahugedisasterforthetwentymillionpeoplegrowingandprocessingcoffeearoundtheworld.Manyoftheproducingcountriesweredependentoncoffeeforoverhalftheirexports.I:Canyougiveussomeexamplesofhowyouhelp,exactly?IB:Onewayisthatweencourageproducerstolearnhowtocompeteeffectivelyininternationalmarkets.Wehelpfarmerscomingintothesystemtodevelopthecapacitytocopewithfulfillingdemandandwesetaminimumguaranteedpricefortheirproducts..I:Isee.Butaswellashelpingfarmersdirectly,youalsohaveinfluenceongovernments,don’tyou?Imean,governmentsaretalkingmoreandmoreaboutfairerglobaltrade…IB:Yes,we’refindingthattheissueswe’vebeentalkingaboutforthepasttenyearsaremovinguptheagenda.Forexample,we’rehavingmoreofadebateonhowwecanachieveeconomicgrowthandsocialjustice,asbothareneeded.Asaresult,leadersoflargerFairtradeorganizationshavebeeninvitedtohigh-levelinternationalmeetingsandeconomicforums.Wecanuseourexperiencetoillustratetogovernmentshowtradecanbebettermanaged.I:Buthowdoyouconvincepeoplewhosayeconomicgrowthistheanswertoeverything?Don’tthesepeoplearguethatFairtradeisn’tgoodforfreetrade?IB:Well,IworkedinbusinessforalongtimeandsoIunderstandtheneedforafreemarket,butitseemsunlikelytomethatwhenitcomestosocialproblems,likeglobalpoverty,theanswerisjustaneconomicone,becausesocialchoiceshavetobemade,too.Ourpointisreallyaboutpriorities.Increasingflowsoftradewillhelpwealthbutthatdoesnotnecessarilyguaranteethatthiswealthgoesdowntothepeoplewhoneeditmost.Thatrequiresalittlebitmoremanagement.Fairtradehaspracticalexperienceon.thegroundinhowyoucancombinethebestofboth.Howyoucangetpeopletooperateeffectivelyandcompetitivelywhiletradinginawaythatproducerscanearnadecentlivingandimprovetheirlives.Inthelongrun,iftheydoimprovetheirlives,theytoowillbecomeconsumersandpurchasers.I:SoisthisthemessageyougivebusinessestomakethemchangetoFairtradeproducts?IB:It’sintheinterestofanybusinesstotakethemessageonboard,notonlytoimprovetheirpublicimagebutalsoasarecruitingtoolforthefuture.Theyoungergenerationiswellinformedandwantstobepartofthesolution.Companiesfindthathavingasocialconsciencehasapositiveeffectonrecruitingandretaininggoodstaff.Staffgetexcitedaboutpersuadingconsumerstobuyproductsthatmakeadifferencetopeople’slives.I:Itsoundslikethat’swhatmotivatesyou,too.IB:Formypart–yes-meetingtheproducersandseeingwhatadifferenceFairtradecanmaketotheirlivesisreallyquiteinspiring..Speaking:GivingreasonsandbenefitsAcoffeeshopinyourtownisthinkingofsellingFairtradecoffee.However,itisconcernedthatthismaybemoreexpensive.ImagineyouandyourpartnerworkforFairtrade.Youaregoingtotryandconvincethecoffeeshoptousecoffeefromyourproducers.Discussandprepare:*Alistofreasonswhythecoffeeshopshouldchange.*Alistofbenefitsforthecoffeeshop,itsstaffanditscustomers.Afterwards,presentyourideastotherestoftheclass..*Alistofreasonswhythecoffeeshopshouldchange.*Alistofbenefitsforthecoffeeshop,itsstaffanditscustomers.--protectpoorfarmersandtheirrights--anindicationofcaringabouttheethicsofwhattheysell--positiveimageofbeingfriendlytoenvironmentandcoffeegrowers--consumerslikelytopaymoreforethically-tradedcoffee--feelgoodandcomfortablebecauseit’sethicallyright.--giveoneasenseofdoingsomethingforpoorfarmers.--buywithaclearconscience--Fairtradecoffeeusuallyenjoyshighqualitywhichwouldbenefitthecustomer..AproposalDescribingtrendsAlternativeenergysourcesGoodgreedSpeakingWritingVocabularyReading11.2DiscussingtrendsListeningReasonsfortrendsSpeakingDiscussingtrends.11.2Keywordsandexpressionsalternativeadj.&n.供替代的,供选择的;替代物alternativeenergysources可替代能源windpower风能,风力solarpower太阳能solarpane太阳能电池板initialcost最初成本Biofuels生物燃料reserves储量wavepower波能,波力pros赞成票,赞成者cons反对票,反对者nuclearpower核能privatesector私有企业,私人企业.profit-drivenadj.受利益驱使的solutionn.解决 方案 气瓶 现场处置方案 .pdf气瓶 现场处置方案 .doc见习基地管理方案.doc关于群访事件的化解方案建筑工地扬尘治理专项方案下载 carbonemission二氧化碳排放tradevt.从事(股票)等交易big-nameadj.有名的e-businessstock电子商务股peakvi&n.达到顶峰,顶峰crashvi&n.暴跌,崩盘;倒闭ascendvi.上升,上涨ascentn.上升,上涨descendvi.下跌,下降,衰退descentn.下跌,下降,衰退fluctuatevi.波动.well-foundedadj.有充分事实依据的;理由充足的;有根据的governmentalsubsidies政府补贴taxcredit抵税金额residential住宅建筑所需能源eco-investmentcraze生态投资热levelout持平revival复苏solarcell太阳能电池averageprice平均价格kilowatt-hour千瓦小时residentialelectricity住宅用电.runawayadj.失去控制,失控的proceduren.程序,传统的做法medicalcare医疗healthcare保健windfarm风力发电厂SungreenPower绿色硅谷能源公司.Speaking:Alternativeenergysources1.Withsometypesofenergyrunningout,countriesarelookingatalternativewaysofproducingenergyforthefuture.Todothiswillrequirefinancialinvestment.Whichofthesewouldyouinvestyourmoneyin?Explainwhy?.Windpowerhasalreadybeenimplementedinmanycountriesthoughsomepeoplesayitcanneverprovideenoughenergyonitsown.Theinitialcostisalsoveryhigh.Solarpowerisbeingwidelyusedeitheronpeople’sownhousesorintheformofhugeareasoflandwithsolarpanels.Thecostoftechnologyisfallingforthisenergysoitlookslikeagoodinvestment..Biofuelswhichmakeuseofresiduefromplantsarealreadyusedinsomecars.Theylooksettoprovideonesolutiontothelackofpetrolfuels.Coaliscriticizedforthepollutionitcreatesandmanycountriesarelookingatalternativeswhichsuggestsitisn’tagoodinvestment.However,insomepartsoftheworldsuchasChinatherearehugecoalreserveswhichareonlynowbeingminedandusedinpowerstation.Inthiscasecoalmaystillbeagoodinvestmentbutbebadfortheenvironment..Wavepowerhasmanyofthesameprosandconsaswindpower.Nuclearpowerhasattractedbadpublicityinthepastbutmorerecentlymanygovernmentshavereturnedtotheideaofbuildingnuclearpowerstationsinthenextcenturyinordertosolvethepotentialshortageofenergy.Privateinvestmentmayyetprovidegoodreturns..Reading:Goodgreed1.Nowreadthearticleonthenextpageaboutinvestinginsolarpower.ChoosethebestwordA,B,CorDtofillinthegaps1-15.’90’93’96’99’02‘0350¢40¢30¢20¢10¢0¢AveragepriceincentsperkwhforresidentialelectricityCostofsolarenergyperkilowatt-hour.“GoodGreed”Doyouwanttoknowhowto(1)_____moneyanddoyoubitfortheenvironment?Investing(2)_____somethingthatwillsavetheplanetisbecomingeasierastheprivate(3)_____beginstostepinwithpowerful,profitable-drivenforhugeworldproblems.Takeenergy,forexample.Moreandmoreinvestorsarenowlookingtoriskhuge(4)_____inalternativeenergiessafeintheknowledgethattheworldisnotsafefromcarbonemissions.Solarpowerisonesuchcase.Thereareadozenorso(5)_____tradedcompaniesthatmanufacturesolarmaterialsorsystems.Andsomebig-namebillion-stocks;oneproducerofhigh-efficiencysolar-powercells,forexample,wasrecentlytrading(7)_____thestockmarketatmorethan166timesearnings.1.A.doB.makeC.haveD.give2.A.ofB.inC.byD.for3.A.sectorB.companyC.departmentD.division4.A.dollarsB.cashC.amountsD.profits5.A.shopB.shareC.personallyD.publicly6.A.sellB.buyC.investD.grow7.A.byB.inC.onD.at.Cautiousinvestorscan’tforgetthatasimilaroptimismwas(8)_____forthepeakine-businessstocksintheninetiesbeforethecrash.Inthecaseofsolarpower,such(9)_____arewell-foundedbecausesolarenergyhasonebigeconomicproblem:itcurrentlycostsroughlytwice(10)_____muchperkilowatt-houraspowerfromthegrid.(11)_____,eventsarechanginginawaythatmayencourageallinvestors.First,ofcourse,therearerisingpetroleumpricesandononereallybelievesthecostofnaturalgaswill(12)_____godownagain.Secondly,eventastraditionalenergypricesbegintosoar,solarcostareexpectedto(13)_____theirdescent.Thecostofasolarkilowatt-hourhasdeclinedfrom47centsin1990toaround21centstoday,(14)______ithasremainedstable.Thethirdforceisgovernmentsubsidies.IntheUSA,forexample,UncleSamnowgivesa30%taxcredittobusinessthatusesolarenergy---andthat’sjustthe(15)_____,withmuchmorestilltocome.8.A.reportB.chargeC.dealD.responsible9.A.concernsB.personalityC.problemsD.difficulties10.A.thanB.asC.soD.more11.A.AlthoughB.NeverthelessC.DespiteD.Moreover12.A.everB.alwaysC.fastD.to13.A.moveB.goC.pushD.continue14.A.whereB.whyC.whoD.when15.A.beginB.firstC.startD.money.3.Whatdoesthegraphtellyouaboutsolarenergy?Doyouthinkit’sagoodmomenttoinvest?Thegraphshowsthatwhilesolarpowercoststwiceasmuchperkilowatt-hourthantraditionalenergysourcesusedonpowergridsatpresent,itscostshavebeenfallingcontinuouslysincetheearlynineties.Thelineshowingtheaveragepriceforpowerfromthegridforresidentialenergyisalsoclimbing.Ifthesetrendscontinue,solarpowermaybecomeverycompetitive,makingitagoodlong-terminvestment.graph.Vocabulary:DescribingtrendsInthelasttwoparagraphsofthearticlethereareeightwordsorpairsofwordsinboldthatdescribetrends.Completethistablewiththewordsandwriteifthewordisaverb(v),noun(n)oradjective(a).peakcrashrisinggodownsoardescentdeclineremainstablerisingpeaksoarremainstablecrashgodowndescentdeclinetoincrease(v)increase(n)(1)___________Togoup(v)(2)___________ascend(v)ascend(n)(3)___________levelout(v)(4)_____________todecrease(v)decrease(n)tofall(v)fall(n)(5)__________(6)__________(7)__________(8)__________fluctuate(v)fluctuation(n).Listening:Reasonsfortrends1.Listentofiveinvestorsgivingadviceaboutdifferenttypesofenergy.Ineachcase,theydescribeanoveralltrend.DecidewhichtrendA-F,isbeingdescribedandwritethenumberofthespeaker.Thereisoneextratrendshown.A____B____C____D____E____F____.2.Listentothefivespeakersagainandwriteinthemissingwords.1)…isprobablyagoodlong-terminvestment__________itsgrowthhasbeenslowbutfairlyconsistent…2)It’sallabitupanddown__________________________somegovernmentsaresayingnowisthetimetolo
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