新职业英语2_Unit5

Unit5新职业英语ContentsWarm-1TaskWorkinpairs.Inthetabletherearesomecommonlyusedmethodstonameacompanyorbrand.Examplesofsomefamouscompaniesorbrandsarelistedbelow.Discusswithyourpartnerandmatchtheexampleswiththecorrespondingmethods.Warm-2Ford,McDonald’sSony,GoogleHSBC,KFCPizzaHutNikeClean&ClearHäagen-DazsReadingATextTask1Task2BusinessKnow-howTextA-1Häagen-DazsHäagen-Dazsisabrandoficecream,establishedbyPolishimmigrantsReubenandRoseMattusintheBronx,NewYorkin1961.Startingwithonlythreeflavors:vanilla,chocolateandcoffee,thecompanyopeneditsfirstretailstoreinBrooklyn,NewYorkin1976.Häagen-DazsthenofferedfranchisesthroughouttheUnitedStatesand54othercountriesaroundtheworld.Häagen-Dazsproducesicecream,icecreambars,icecreamcakes,sorbetandfrozenyogurt.TextA-2Theicecreamnowcomesinmanydifferentflavorsandisa“super-premium”brand,meaningitisquitedense(verylittleairismixedinduringmanufacture),usesonlyeggyolks,andhasahighbutterfatcontent.Häagen-Dazsisalsomeanttobekeptatatemperaturethatissubstantiallylowerthanmosticecreamsinordertokeepitsintendedfirmness.Itissoldbothingrocerystoresandindedicatedretailoutlets.TextA-3ThenameofHäagen-DazsdoesnotderivefromanyoftheNorthGermaniclanguages;itissimplytwomade-upwordsmeanttolookScandinaviantoAmericaneyes(the“äa”and“zs”arenotapartofanynativewordsinanyoftheScandinavianlanguages).Thisisknowninthemarketingindustryasforeignbranding.MattusthoughtthatDenmarkwasknownforitsdairyproductsandhadapositiveimageintheUS.HeincludedanoutlinemapofDenmarkonearlylabels,aswellasthenameofCopenhagen.TextA-4TheirdaughterDorisHurleytoldPBSdocumentaryAnIceCreamShow(1999)thatherfatherReubenMattussatatthekitchentableforhourssayingmeaninglesswordsuntilhecameupwithacombinationheliked.Hechosethismethodsothatthenamewouldbecompletelyuniqueandoriginal.TextA-5ThephilosophyofHäagen-Dazsissimple:findthepurestandfinestingredientsintheworldandputtheminthebesticecream,sorbet,andfrozenyogurtavailable.Itisawayofdoingbusinessthatisasdemandingasitisuncommon.Anditisthereasonwhythebrandhasrepresentedfineicecreamforhalfacentury.Sincethebeginning,Häagen-Dazshassoughttoinnovateandbringnewfrozendessertexperiencestoitscustomers,includingdistinctiveflavorssuchasVanillaSwissAlmond,ButterPecanandDulcedeLechetonamejustafew.Häagen-Dazswasalsothefirsttointroducetheworldtoicecreambarsforagrown-uptaste,withtheintroductionoftheHäagen-Dazsicecreambarsin1986.Othersuperpremiuminnovationsfollowed,withFrozenYogurtin1991andSorbetin1993.TextA-6Tothisday,Häagen-Dazsremainscommittedtodevelopingexceptionalnewsuperpremiumfrozendessertexperiences,releasingnewflavorseveryyear.A-Trans-1哈根达斯哈根达斯是由来自纽约布朗克斯区的波兰移民鲁本·马特斯和露丝·马特斯于1961年创办的一个冰淇淋品牌。他们的第一家零售店于1976年在纽约布鲁克林区开张，一开始时只销售香草、巧克力和咖啡三种口味的冰淇淋。随后，哈根达斯开始在美国以及其他54个国家出售特许经销权。它生产冰淇淋、雪糕、冰淇淋蛋糕、果味冰淇淋以及冰冻酸奶。A-Trans-2今天哈根达斯冰淇淋口味有多种，是一个顶级品牌。哈根达斯品牌代 表 关于同志近三年现实表现材料材料类招标技术评分表图表与交易pdf视力表打印pdf用图表说话 pdf 着其冰淇淋非常醇厚（在制作过程中几乎没有空气混入），制作时仅使用蛋黄，并且乳脂含量很高。这同时也意味着哈根达斯冰淇淋的存放温度要比大多数品牌低很多，为的就是保持冰淇淋的硬度。哈根达斯产品在杂货店和专营零售店里都有销售。A-Trans-3哈根达斯的名字并非来源于北日耳曼语；它仅仅是两个自创的单词，为的是让美国人觉得它像斯堪的纳维亚语（其中的“äa”和“zs”并非任何斯堪的纳维亚语单词中的字母组合）。这在销售行业中被称为品牌异国化。马特斯认为丹麦的乳制品非常出名，并且在美国有一个正面的形象。于是他将丹麦地图以及哥本哈根的名字放在了早期的商标上。A-Trans-4他们的女儿多丽丝·赫利在美国公共广播公司的纪录片《冰淇淋博览》（1999）中曾讲述道，父亲鲁本·马特斯在餐桌前坐了好几个小时，嘴里念叨着一些无意义的单词，直到想出这个他喜欢的组合。他采取这种方式为的是能使名字完全原创，独一无二。A-Trans-5哈根达斯的理念非常简单：以世界上最纯最好的原料制作出最佳的冰淇淋、果味冰淇淋和冰冻酸奶。这种经营方式不寻常，同时要求也很苛刻，这也是该品牌半个世纪以来都能作为上等冰淇淋代表的原因。从一开始，哈根达斯就设法革新并且带给顾客全新的冰冻甜点的体验，它有一些非常有特色的口味：瑞士香草杏仁、奶油胡桃、牛奶太妃，诸如此类。哈根达斯还于1986年推出了哈根达斯雪糕系列，首次在全世界推出成人口味雪糕。其他顶级产品的创新随之而来，包括1991年推出的冰冻酸奶和1993年推出的果味冰淇淋。A-Trans-6时至今日，哈根达斯仍致力于开发顶级的冰冻甜点全新体验，每年都推出不同的新口味。flavorn.aparticulartasteofafoodordrinke.g.Youmaychoosefromsixpopularflavors.e.g.Idon’tliketheflavorofonion.Tran:这种面包有各种口味。Thisbreadhasplentyofflavors.franchisen.permissiongivenbyacompanytosomeonewhowantstosellitsgoodsorservicesv.togiveorsellafranchisetosomeonee.g.afranchiseholder.afranchiseagreemente.g.Heisstartingthefirstschoolhimself,butsubsequentoneswillbefranchisedtousethenewmethod.Tran:他购买了热狗专营权。Hehasboughtahotdogfranchise.containingalotofthings,people,plants,etc.inasmallareae.g.Trafficsloweddownbecauseofthedensefog.e.g.Therewasadensecrowdwaitingtoseethepopstar.Tran:我们在茂盛的树林中艰难前行。Wefoughtourwaythroughdenseforest.dense(“derive”maybeusedasanintransitiveverboratransitiveverb):tocomefrom;toobtainorreceivefromasourcee.g.Thisidiomderivesfromanancientcustom.e.g.Hehasderivedgreatpleasurefromreadingthisbook.Tran:该英文单词来源于法语。ThisEnglishwordderivesfromFrench.derivefromn.oneofthethingsfromwhichsomethingismade,especiallyoneofthefoodsthatareusedtogethertomakeaparticulardishe.g.Coconutisabasicingredientformanycurries.e.g.Imaginationandhardworkaretheingredientsofsuccess.Tran:这个蛋糕是用什么做的？Whataretheingredientsofthecake?ingredientv.tointroducenewthings,ideas,orwaysofdoingsomethinge.g.Wemustconstantlyadaptorinnovatetoensuresuccessinagrowingmarket.Tran:想生意越做越好，就得创新。Businesseshavetoinnovateinordertomakenewprogress.innovatehavingaqualityorcharacteristicthatmakessomethingdifferentandeasilynoticede.g.Shehasaverydistinctivewayofkeepingfit.Tran:战士们穿的军装很醒目。Soldierswearadistinctiveuniform.distinctivea.unusuallygood;excellente.g.Theyareexceptionalstudents.e.g.Attheageoffive,sheshowedexceptionaltalentforamusician.Tran:消防队员表现得非常勇敢。Thefiremenshowedexceptionalbravery.exceptionalv.tomakesomethingavailabletothepublice.g.Thenewfilmwillbereleasednextmonth.e.g.Thecommissionreleaseditsfindings.Tran:什么时候向报纸公布选举日期才是最佳时机？Whenisthebestmomenttoreleasethedateoftheelectiontothenewspapers?releaseA-Task1-1Task1Answerthefollowingquestionsaccordingtothepassage.WhenwasHäagen-Dazsestablished?2.WhereisHäagen-Dazssold?Häagen-Dazswasestablishedin1961.Itissoldbothingrocerystoresandindedicatedretailoutlets.A-Task1-23.WhatisthemeaningofHäagen-Dazs?4.WhydidReubenMattussitatthekitchentableforhourssayingmeaninglesswords?5.DoyouthinkthebrandofHäagen-Dazsisasuccessfulone?Whyorwhynot?Ithasnomeaning.Itissimplytwomade-upwordsmeanttolookScandinaviantoAmericaneyes.Hewastryingtofigureoutanamethatiscompletelyuniqueandoriginal.Häagen-DazsisverysuccessfulBecausethebrandhasstoodforfineicecreamforhalfacentury.A-Task2Task2CompletethefollowingtableaccordingtothepassageinBrooklyn,NewYorkin1976developingexceptionalnewsuperpremiumfrozendessertexperiences,releasingnewflavorseveryyearretailing(ingrocerystores,retailoutlets),franchisingReubenandRoseMattusvanilla,chocolateandcoffeeVanillaSwissAlmond,ButterPecanandDulcedeLecheBusinessKnow-howBuildingupBrandRecognitionCreatealogotobeusedconsistently.Recognitionanduniquenessaremoreimportantforthelogothanrepresentationoftheproduct/service;Createacatchysloganthatsayssomethingpowerfulandoriginal,inasfewwordsaspossible;Developawebsite,businesscards,aletterheadandotherrelatedbusinesstoolswithaconsistenttheme;Knowthecustomersanduseabrandingstylethatappealstothem.Sendyourmessagetothemthrougheverypossiblemarketingchannel;Takeeveryopportunitytoleavethecustomerswithalastingimpression.ReadingBTextTask1Task2TextB-1SunshineFastFoodFranchisingSunshineFastFoodCo.,Ltd.drawsonmorethan30yearsofprofessionalknowledgetoprovideuniquemarketskillsandstrategiesforourfranchisees.WithaSFFfranchiseyoucanturnyourdreamintoarealityandbeyourownboss.Weprovidetraining,assistanceinsiteselection,officedesignandequipmentorderingbeforeyouopenyourrestaurantandongoingsupportonceyou’reopen.Oursuccessisbasedentirelyonthesuccessofourfranchisees.Theobligationsofthefranchiseeandthecompanyareasfollows:TextB-2Thefranchiseeisresponsiblefor:•Initialfranchisefee•Findinglocation•Leaseholdimprovements•Leasingorpurchasingequipment•Marketingandadvertising•Hiringemployeesandoperatingtherestaurant•Payinga7%royaltyTextB-3Thecompanyprovides:•Locationselectionguidance•Restaurantlayoutdesignguidance•Equipmentorderingguidance•Aninitialtrainingprogram•Anoperationsmanual•Periodicevaluationsandongoingsupport•MarketingguidanceandadviceTextB-4Toapplyforthefranchise,youshallgothroughthefollowingprocess:StepsYourActions1CompletetheRequestforInformation.2Phoneinterviewwithourrepresentativetodetermineifyouqualifytobeafranchisee.3Ifyouqualifyasaprospectivefranchisee,wewillaskyoutosubmitaRequestforConsiderationForm.4UponreceiptofyourRequestforConsiderationForm,ourFranchiseAwardCommitteeshallreviewyourapplication.Ifitisapproved,wewillsendyouourFranchiseDisclosureDocumentbyemail.TextB-55Phoneinterviewwiththepresident.Wedemonstrateourmanagementsystemandmarketresearchprogram.6ScheduleaDiscoveryDaymeetingwithussowecanmeetandevaluateyouandyouus.7WithinfivedaysofyourDiscoveryDayvisitweshallnotifyyouourdecision.Ifourdecisionispositive,youwillenterintoaFranchiseAgreementwithusandremittoustheFranchiseFee.8WithinfourweeksoftheexecutionoftheFranchiseAgreement,youwillattendtheinitialOwnersTrainingSessionsandbeginpre-openingpreparation.加盟阳光快餐连锁阳光快餐有限责任公司汲取三十多年的全面专业知识，旨在为我们的受许人提供独特的市场技巧和策略。加盟阳光快餐连锁，您将实现您的梦想，做自己的老板。我们向您提供开业前选址、餐馆 设计 领导形象设计圆作业设计ao工艺污水处理厂设计附属工程施工组织设计清扫机器人结构设计 及设备订购方面的培训和辅助，并在开业后提供持续的支持。我们的成功完全依赖于受许人的成功。受许人和我们公司的责任如下：B-Trans-1B-Trans-2受许人负责：•首次加盟费•选址•租赁场地装修•设备租赁或采购•营销和广告•雇用职员和餐馆运作•支付7%特许权使用费B-Trans-3公司提供：•选址指导•餐馆布局设计指导•设备订购指导•初始培训项目•运营指导手册•定期评估和持续辅导支持•营销指导和建议B-Trans-4申请特许经营权需要经过以下流程：步骤您需要做的填写《信息采集表》接受我方业务代表的电话面试，确定自己是否符合受许人资格要求。如果您符合潜在受许人资格要求，您需要提交《请求考量表》。特许权授予委员会一旦收到您的《请求考量表》就会审核您的申请。如果审核通过，您将通过电子邮件收到我们的《特许经营信息披露表》（简称《信息披露表》）1234B-Trans-55接受总裁的电话面试。我们会介绍我们的管理系统和市场调查程序。6安排“公开日”面谈，以便彼此见面、相互评估。7“公开日”会见后5日内，我们会 通知 关于发布提成方案的通知关于xx通知关于成立公司筹建组的通知关于红头文件的使用公开通知关于计发全勤奖的通知 您我们是否授予您特许经营权。如果我们决定授予，您将与我们公司签订《特许经营协议》，并汇寄加盟费。8协议生效后4周内，您将参加首次企业主培训会，并着手开业前准备工作。B-Task1Task1Decidewhetherthefollowingstatementsaretrue(T)orfalse(F)accordingtothepassage.1.Thefranchiseeneedstopayaninitialfranchisefeeandanannual17%royalty.2.Thefranchisorisresponsibleforleasingofficeequipmenttothefranchisee.3.AfterreceiptoftheRequestforConsiderationFormandapprovalbytheCommittee,theprospectivefranchiseewillreceiveanFDDbyemail.4.ThefranchisefeemustbepaidbeforeaFranchiseAgreementwithSFFFranchisingissigned.FFTFB-Task2-1Task2FillintheblankswiththeactionsbelowtohelpdecideanSFFfranchiseaward.ScheduleaDiscoveryDaymeetingReviewtheapplicationbytheCommitteeSignaFranchiseAgreementInterviewtheapplicantbyanSFFrepresentative1.ReceiveaRequestforInformation2.________________________________3.IssueaRequestforConsiderationFormFeedtheapplicantbackwith“No”Feedtheapplicantbackwith“No”Feedtheapplicantbackwith“No”4.________________________________YYYYNNNBDB-Task2-26.Phoneinterviewwiththepresident7.________________________________8.MeetandevaluatetheapplicantFeedtheapplicantbackwith“No”Feedtheapplicantbackwith“No”9.________________________________5.EmailaFranchiseDisclosureDocumentYYYYNNCAListeningTask1Task2Task3Task4Task5L-Task1Task1Twocollegestudentsarediscussingtheirfavoritemobilephonebrands.Listentotheconversationandtickoffthefeaturesthathavebeenmentionedforeachbrand.Script√√√声音L-1-ScriptTask1Script声音L-Task2ScriptTask2Mr.MarlonandMs.Diazaretalkingaboutbrandprotection.Listentotheconversationandchoosethebestanswertoeachquestionyouhear.1.A.Registeringthecompany.B.Registeringatrademark.C.Registeringthebusinessname.2.A.Reproducehisbrandorlogo.B.Paythecopyrightprotectioncharges.C.Bringanactionagainstothertraderswhoviolatehiscopyright.3.A.Businessnamesarenotexclusive.B.Businessnamesarenoteasilyrecognizable.C.Businessnamesarenoteffective.声音L-2-ScriptTask2Script声音L-Task3ScriptTask3Mr.Denverisdiscussingthepricingofhiscompany'sproductswithMs.Jones.Listentotheconversationanddecidewhetherthefollowingstatementsaretrue(T)orfalse(F).TMr.Denverbelievesthatthepriceofaproductcouldbejustifiedbyitsbrandname.2.Mr.Denverdisagreestowincustomersbyloweringprices.3.Ms.Jonessuggestedareductionof10%ofthepriceoffered.TF声音L-3-ScriptTask3Script声音L-Task4Task4Ms.WhiteistalkingwiththeexporterMr.Fordaboutthepackagingforherorder.ListentotheconversationandtickoffthereasonsMs.Whiteholdsagainstusingcartons.ScriptCartonsaremoreexpensive.Cartonsarenotstrongenough.Cartonsarenotwaterproof.Cartonsdonotappealtotheeye.Cartonsarelight.Cartonsincreasetheriskoftheft.声音L-4-ScriptTask4Script声音L-Task5-1Task5Listentothepassagetwiceandfillintheblankswithwhatyouhear.Abrandisbackedbyanintangibleagreementbetweenaconsumerandthecompanysellingtheproductsorservicesunderthebrandname.Aconsumer______________________________basicallyagreestoselectthatbrandoverothersbasedprimarilyonthebrand’sreputation.Brandshavebeenusedsinceancienttimes.Forexample,peopleburnedsingulardesignsintotheskinoftheirlivestockto___________________,whilepottersandsilversmithsmarkedtheirwareswithinitialsorotherpersonaltags.whoprefersaparticularbrandproveownership声音L-Task5-2Butitisonlysincethesecondhalfofthe19thcenturythatbrandingevolvedinto__________________________.TheIndustrialRevolution,newcommunicationsystems,andimprovedmodesoftransportinggoodsmadeitbotheasierandmorenecessaryforcompaniesto_________________________________.Asmanufacturersgainedaccesstonationalmarkets,numerousbrandnameswerebornthatwouldachievenationalandglobalstatus.ProcterandGamble,Kraft,Heinz,Coca-Cola,Kodak,andSearswereafewoftheinitialbrandsthatwouldbecomecommonhouseholdnamesbythemid-1900s.Beforelong,__________________________torecognizeandprotectbrandnames,andbrandingwasextendedtoservices—suchascarrepair—aswellasproducts.Thusthebrandconceptmovedintotheforefrontofmodernadvertisingstrategy.anadvancedmarketingtoollegalsystemswereestablishedadvertisebrandsoverlargerregions声音WritingTask1Task2Task3W-Task1-1Task1Readthefollowingleafletanddiscussthequestions.W-Task1-2Whatisthegoaloftheleaflet?2.Whatdoyouthinkisthesuitablesizeforthisleaflet?3.Somemessagesintheleafletaregiveninspecialprintingsizesandstyles.Pleaseidentifythemandexplain.4.Therearemanyillustrationsintheleaflet.Doyouthinktheleafletcandowithoutthem?ThegoaloftheleafletistopromoteTheRiceBoxfastfoodserviceforChristmasparties.TheleafletshouldnotbelargerthananA4becauseifpeoplecan’tfititeasilyintoapocketorabag,they’llthrowitaway.Themessagessuchastheevent(ChristmasParty),themenu(CateringSpecialMenu),theprice($11PerPerson),andthephonenumber(545-9929)aregiveninalargerfontoramoreeye-catchingcolorwiththepurposetodrawreaders’attentionandarousetheirinterest.No,ofcoursenot.Aleafletwithoutillustrationswillbeveryboring.W-Task2Task2Putthefollowingportionsintheirappropriateplacesinthehalf-finishedleaflet.1.ToursruneveryWednesdayandSundayat9:30a.m.fromShenzhenRailwayStation.Tourdoesincludesomelightwalking.Duration:8hoursPrice:¥400perpersonincl.bustrip,admissiontoDisneylandandlunch.4.HongKongDisneylandopensitsdoorstotheworldandushersinaneweraofDisneymagic.Comesharethetradition,heritageandfun!Planyourtriptoday!1.ToursruneveryWednesdayandSundayat9:30a.m.fromShenzhenRailwayStation.Tourdoesincludesomelightwalking.Duration:8hoursPrice:¥400perpersonincl.bustrip,admissiontoDisneylandandlunch.3.ContactHongYingToursOn(0755)34567890oronline:www.honging-tours.com3.ContactHongYingToursOn(0755)34567890oronline:www.honging-tours.com4.HongKongDisneylandopensitsdoorstotheworldandushersinaneweraofDisneymagic.Comesharethetradition,heritageandfun!Planyourtriptoday!W-Task3Task3Youaregoingtoopenasmallcafénearthecampus.Pleasemakealeaflettoadvertiseit.MiniWorkingroups.Conductabrandloyaltysurveyamongtendormitoriesinyourcollegeandreportyoursurveyresultstotheclass.Step1:Chooseabrandofanyserviceorproduct(toothpaste,fastfoodrestaurant,mobilephone,magazine,etc.).Step2:Designyourownbrandloyaltysurveyform.Thefollowingsamplesurveyformaboutcomputersisforyourreference.Step3:Handoutthesurveyformstotendormitoriesinyourcollege.Step4:Draftasummaryofyoursurveyresults.Thesummaryshouldanswerthefollowingquestions:•Whicharethetopthreebrandsinthebrandloyaltysurvey?•Whatarecustomers’reasonsforpurchasingthesetopthreebrands?Step5:Reportyoursurveyresultstotheclass.SampleMini-sampleLanguageLabTask1Task2Task3Task4Task5LL-Task1Task1Matchthewordsontheleftwiththeirmeaningsontheright.FDAJEGCHBILL-Task2-1Task2CompletethefollowingsentenceswiththewordsfromTask1.Changetheformifnecessary.Whatisyourfavorite____________ofelectronicdictionary?2.Californiahasmany_________________fromotherstates.3.Weneedtowrite_____________computerprogramsspecificallydesignedforthetask.4.Ourcompany’s______________istolistentoourcustomersandmakethemsatisfied.5.Weighoutallthe_________________beforeyoustartmakingthecake.brandimmigrantsdedicatedphilosophyingredientsLL-Task2-26.Herunshissandwichchainasa________________operation.7.Thenewtradefigureshavejustbeen________________.8.Fromhisearliestyearsheshowed________________abilityinmechanics.9.Theradioprogramhasmany________________featureshighlyappreciatedbytheaudience.10.Theworkis________________,buthefinisheditwithgreatsuccess.franchisereleasedexceptionaldistinctivedemandingLL-Task31.Jack_____________anewideato_________________________________.2.Sincewe____________intechnologylastyear,theproduction___________________________.3.Nodetailsaboutthetalks__________________,sowedon’tknow______________________.4.Ifhisconclusion___________________facts,wehaveto___________________.5.Tenyearsagowehadonlyastaffoften_______________,butnowourcompanyis________________________________.Task3Completethesentenceswiththefollowingwordsorphrasesplussomewordsofyourown.derivefromstartwithinnovatecomeupwithreleasecameupwithpushthesalesoftheinnovatedhasbeengreatlyincreasedhavebeenreleasedwhatwillhappennextisderivedfromfollowhisadvicetostartwithaleaderinthefastfoodindustryproductsLL-Task4-1Task4Rewritethefollowingsentencesafterthemodels.Model1:Heresignedlastweek.Hedidn’ttellmethereason.2.Theexperimentfailed.Nobodyknewthereason.3.Marysucceededintheend,becausesheworkedveryhard.Hedidn’ttellmethereasonwhyheresignedlastweek.Nobodyknewthereasonwhytheexperimentfailed.ThereasonwhyMarysucceededintheendwasthatsheworkedveryhard.LL-Task4-2Model2:WeknowSeptember10isTeachers’DayinChina.2.Weknowheisthegreatestmusicianofourtime.3.ManypeopleknowthatSuzhouisVeniceintheOrient.September10isknownasTeachers’DayinChina.Heisknownasthegreatestmusicianofourtime.SuzhouisknownasVeniceintheOrient.LL-Task5-1Task5TranslatethefollowingintoEnglishusingthegivenwordsorphrases.请通知全体员工参加明天的会议。(notify)2.在展览会上你会看到诸如IBM、Sony、Nokia等许多世界著名公司。(tonamejustafew)3.东方文化会在这方面起积极作用。(positive)4.我们必须改革并开发更多的产品来满足顾客的需求。(innovate)Pleasenotifyallthestafftocometothemeetingtomorrow.Youcanseemanyworld-famouscompaniesattheexhibition:IBM,Sony,Nokia,tonamejustafew.Easternculturecanplayapositiveroleinthisaspect.Wehavetoinnovateanddevelopmoreproductstomeettheneedsofourcustomers.LL-Task5-25.他们公司将于7月份推出最新的软件产品。(release)6.这一新政策将极大地改变人们在办公室的工作方式。(substantially)7.他的新工作报酬不错，但要求也很高。(demanding)8.她每个月给家里寄500元钱。(remit)TheircompanywillreleasetheirlatestsoftwareinJuly.Thisnewpolicywillsubstantiallychangethewaypeopleworkinanoffice.Hisnewjobiswellpaid,buthighlydemanding.Sheremits500yuantoherfamilyeverymonth.EntertainmentLemonTreeby:Fool’sGardenBackground声音BackgroundLemonTreeisasongbyGermanpopbandFool'sGardenfromthealbumDishoftheDay,whichwasreleasedasasinglein1995andbecameamajorinternationalhitin1996.Thesinglereachednumber26intheUKchartsandremainedatnumber1forseveralweeksinGermany.Thebandrecordedanewversionofthesonginpriorfortheir2009releaseHighTimes-TheBestofFoolsGarden.BackgroundThankYou!新职业英语ThankYou!Goodbye